Systaweb

Interactive Websites Made Easy

Posted by Al Catoe On October - 13 - 2011 0 Comment

excell convert date

Categories: Computer Tips

Leave a Reply

Posted by Al Catoe On October - 13 - 2011 0 Comment

excell convert date

Categories:

Leave a Reply

Posted by Al Catoe On October - 13 - 2011 0 Comment

excell convert date

Categories:

Leave a Reply

Posted by Al Catoe On October - 13 - 2011 0 Comment
Categories:

Leave a Reply

Posted by Al Catoe On March - 30 - 2011 0 Comment

GE Choice Alert C4

Categories:

Leave a Reply

Posted by Al Catoe On March - 4 - 2011 0 Comment

 There’s an easy tweak that will let you autologin.

First, we’ll need to get to the Advanced User Accounts Control Panel to get to this setting.

Type in netplwiz into the start menu search box, hit enter.

Note: If that doesn’t work, you can type in control userpasswords2 instead.

 Uncheck the box that says “Users must enter a user name and password to use this computer”, and then hit Apply. You’ll see a username and password box. Enter in the appropriate information here and hit OK.

Categories: Computer Tips

Leave a Reply

Posted by Al Catoe On March - 4 - 2011 0 Comment

 There’s an easy tweak that will let you autologin.

First, we’ll need to get to the Advanced User Accounts Control Panel to get to this setting.

Type in netplwiz into the start menu search box, hit enter.

Note: If that doesn’t work, you can type in control userpasswords2 instead.

 Uncheck the box that says “Users must enter a user name and password to use this computer”, and then hit Apply. You’ll see a username and password box. Enter in the appropriate information here and hit OK.

Categories:

Leave a Reply

Posted by Al Catoe On December - 2 - 2010 0 Comment

Date Issued: 12/01/2010
Date Expires: 03/01/2011

Billable Time Used From Previous Months:
0 hours used from November 2010

Billable Time Carried Over From Previous Months:
1 hours from November 2010

Total Hours Remaining (including this invoice): 2


 Date Issued: 11/01/2010
Date Expires: 12/30/2010

Billable Time Used From Previous Months:
1 hour used from October 2010 invoice #41809082

Billable Time Carried Over From Previous Months:
0 hours from October 2010 invoice #41809082

Total Hours Remaining (including this invoice): 1

Categories:

Leave a Reply

Posted by Al Catoe On December - 2 - 2010 0 Comment

Date Issued: 12/01/2010
Date Expires: 03/01/2011


Billable Time Used From Previous Months:
2 hours

Billable Time Used From Current Months:
2 hours  


Billable Time Carried Over From Previous Months:
0 hours


Total Hours Remaining (including this invoice): 3


2 hours used for November from December retainer




Date Issued: 11/01/2010
Date Expires: 01/30/2011


Billable Time Used From Previous Months:
2.5 hours


Billable Time Carried Over From Previous Months:
0 hours


Total Hours Remaining (including this invoice): 2.0
3 hours used for October from November retainer


Categories:

Leave a Reply

Posted by Al Catoe On December - 2 - 2010 0 Comment

Date Issued: 12/01/2010


Date Expires: 03/01/2011


Billable Time Used From Previous Months:


1 hours from Septmber 2010 invoice #12810058


Billable Time Carried Over From Previous Months:


2.5 hours from October 2010 invoice #80288086


Date Expires: 12/30/2010


2.5 hours from November reocurring invoice #40109863


Date Expires: 01/30/2011


Total Hours Remaining (including this invoice): 5






Date Issued: 11/01/2010


Date Expires: 01/30/2011

Billable Time Used From Previous Months:


2 hours from August 2010 invoice #22395019


1.5 hours from Septmber 2010 invoice #12810058


Billable Time Carried Over From Previous Months:


1 hours from Septmber 2010 invoice #12810058


Date Expires: 11/30/2010


2.5 hours from October 2010 invoice #80288086


Date Expires: 12/30/2010


Total Hours Remaining (including this invoice): 6

Categories:

Leave a Reply

Posted by Al Catoe On December - 2 - 2010 0 Comment

Date Issued: 12/01/2010


Date Expires: 03/01/2011


 


Billable Time Used From Previous Months:


1 hours from Septmber 2010 invoice #12810058


Billable Time Carried Over From Previous Months:


2.5 hours from October 2010 invoice #80288086


Date Expires: 12/30/2010


2.5 hours from November reocurring invoice #


Date Expires: 01/30/2011


Total Hours Remaining (including this invoice): 5


 






Date Issued: 11/01/2010


Date Expires: 01/30/2011




Billable Time Used From Previous Months:


2 hours from August 2010 invoice #22395019


1.5 hours from Septmber 2010 invoice #12810058




Billable Time Carried Over From Previous Months:


1 hours from Septmber 2010 invoice #12810058


Date Expires: 11/30/2010


2.5 hours from October 2010 invoice #80288086


Date Expires: 12/30/2010




Total Hours Remaining (including this invoice): 6


Categories:

Leave a Reply

Posted by Al Catoe On December - 2 - 2010 0 Comment


Date Issued: 11/01/2010

Date Expires: 01/30/2011


Billable Time Used From Previous Months:

2 hours from August 2010 invoice #22395019

1.5 hours from Septmber 2010 invoice #12810058


Billable Time Carried Over From Previous Months:

1 hours from Septmber 2010 invoice #12810058

Date Expires: 11/30/2010

2.5 hours from October 2010 invoice #80288086

Date Expires: 12/30/2010



Total Hours Remaining (including this invoice): 6

Categories:

Leave a Reply

Posted by Al Catoe On December - 2 - 2010 0 Comment


Date Issued: 11/01/2010

Date Expires: 01/30/2011


Billable Time Used From Previous Months:

2 hours from August 2010 invoice #22395019

1.5 hours from Septmber 2010 invoice #12810058


Billable Time Carried Over From Previous Months:

1 hours from Septmber 2010 invoice #12810058

Date Expires: 11/30/2010

2.5 hours from October 2010 invoice #80288086

Date Expires: 12/30/2010



Total Hours Remaining (including this invoice): 6

Categories:

Leave a Reply

Posted by Al Catoe On November - 11 - 2010 0 Comment

Please feel free to use these tools to help you with your website.

Categories:

Leave a Reply

Posted by Al Catoe On November - 11 - 2010 0 Comment

Please feel free to use these tools to help you with your website.

Categories:

Leave a Reply

Posted by Al Catoe On November - 11 - 2010 0 Comment

HEX Color Chart

Use this as a tool to choose the perfect color.

Categories:

Leave a Reply

Posted by Al Catoe On November - 11 - 2010 0 Comment

Problem Statement

There does not seem to be any current all-in-one WordPress plug in’s for complete online customer management. I need a product that will allow for complete online collaboration with my clients through my website.

Objective

To build a custom all-in-one online customer WordPress plug in to allow for complete collaboration.

Features

  • separate tables from the WordPress
  • contact manager
  • file repository
  • task manager
Categories:

Leave a Reply

Posted by Al Catoe On November - 11 - 2010 0 Comment

Problem Statement

There does not seem to be any current all-in-one WordPress plug in’s for complete online customer management. I need a product that will allow for complete online collaboration with my clients through my website.

Objective

To build a custom all-in-one online customer WordPress plug in to allow for complete collaboration.

Features

  • separate tables from the WordPress
  • contact manager
  • file repository
  • task manager
Categories:

Leave a Reply

Posted by Al Catoe On November - 11 - 2010 0 Comment

Problem Statement

There does not seem to be any current all-in-one WordPress plug in’s for complete online customer management. I need a product that will allow for complete online collaboration with my clients through my website.

Objective

To build a custom all-in-one online customer WordPress plug in to allow for complete collaboration.

Features

  • separate tables from the WordPress
  • contact manager
  • file repository
  • task manager
Categories:

Leave a Reply

Posted by Al Catoe On November - 11 - 2010 0 Comment

So my HTPC (home theater pc) recently started shutting off at random times. It was as if the power cord was pulled out of the socket with the exception that the USB ports were still powered. Once the HTPC was powered off due to this mysterious issue, the only way to turn it back on was to manually switch the power supply off for about 5 seconds then turn it back on. It was not as simple as just pressing the power button, you had to go through the process of resetting the power supply then press the power button on the  to get it to turn back on.


My 1st thought was that the HTPC was over heating and shutting it self down to protect the hardware. Then I thought it might be from a bad memory chip. Taking a shot in the dark (no – not the Starbucks drink, although I love those!!!), I purchased a new Antec EarthWatts Green EA-380D Green 380W Continuous power ATX12V v2.3 / EPS12V 80 PLUS BRONZE Certified Active PFC Power Supply and installed it. I figured while I had it opened up, I would also replace the hard drive to a new Western Digital Caviar Green WD5000AADS 500GB SATA 3.0Gb/s 3.5″ Hard Drive  (would you believe, my 1st SATA drive – lol). This HTPC is always on – as it is our house DVR and TV tuner so I figured I would tackle upgrading what I could to save on power consumption.


It has been 1 day now and it is running perfectly with no random power downs so I guess the power supply was the culprit. I did check the date stamp on the power supply and it showed 2004 so considering that was 6 years ago that I installed the old power supply - I guess that was $80 well spent?!

Categories: Computer Tips

Leave a Reply

Posted by Al Catoe On November - 11 - 2010 0 Comment

powersupply

Categories:

Leave a Reply

Posted by Al Catoe On November - 11 - 2010 0 Comment

So my HTPC (home theater pc) recently started shutting off at random times. It was as if the power cord was pulled out of the socket with the exception that the USB ports were still powered. Once the HTPC was powered off due to this mysterious issue, the only way to turn it back on was to manually switch the power supply off for about 5 seconds then turn it back on. It was not as simple as just pressing the power button, you had to go through the process of resetting the power supply then press the power button on the  to get it to turn back on.


My 1st thought was that the HTPC was over heating and shutting it self down to protect the hardware. Then I thought it might be from a bad memory chip. Taking a shot in the dark (no – not the Starbucks drink, although I love those!!!), I purchased a new Antec EarthWatts Green EA-380D Green 380W Continuous power ATX12V v2.3 / EPS12V 80 PLUS BRONZE Certified Active PFC Power Supply and installed it. I figured while I had it opened up, I would also replace the hard drive to a new Western Digital Caviar Green WD5000AADS 500GB SATA 3.0Gb/s 3.5″ Hard Drive  (would you believe, my 1st SATA drive – lol). This HTPC is always on – as it is our house DVR and TV tuner so I figured I would tackle upgrading what I could to save on power consumption.


It has been 1 day now and it is running perfectly with no random power downs so I guess the power supply was the culprit. I did check the date stamp on the power supply and it showed 2004 so considering that was 6 years ago that I installed the old power supply - I guess that was $80 well spent?!

Categories:

Leave a Reply

Posted by Al Catoe On November - 10 - 2010 Comments Off

This post is password protected. To view it please enter your password below:


Categories:

This post is password protected. Enter the password to view comments.

Posted by Al Catoe On November - 10 - 2010 0 Comment

Date Issued: 11/01/2010
Date Expires: 01/30/2011

Billable Time Used From Previous Months:
2.5 hours

Billable Time Carried Over From Previous Months:
0 hours

Total Hours Remaining (including this invoice): 2.0
3 hours used for October from November retainer

Categories:

Leave a Reply

Posted by Al Catoe On November - 10 - 2010 0 Comment
Categories:

Leave a Reply

Posted by Al Catoe On November - 10 - 2010 0 Comment

Date Issued: 10/01/2010
Date Expires: 12/30/2010

Billable Time Used From Previous Months:
1 hour used from October 2010 invoice #41809082

Billable Time Carried Over From Previous Months:
0 hours from October 2010 invoice #41809082

Total Hours Remaining (including this invoice): 1

Categories:

Leave a Reply

Posted by Al Catoe On November - 10 - 2010 Comments Off

This post is password protected. To view it please enter your password below:


Categories:

This post is password protected. Enter the password to view comments.

Posted by Al Catoe On November - 10 - 2010 0 Comment

Date Issued: 10/01/2010
Date Expires: 12/30/2010

Billable Time Used From Previous Months:
1 hour used from October 2010 invoice #41809082

Billable Time Carried Over From Previous Months:
0 hours from October 2010 invoice #41809082

Total Hours Remaining (including this invoice): 1

Categories:

Leave a Reply

Posted by Al Catoe On November - 10 - 2010 0 Comment
Categories:

Leave a Reply

Posted by Al Catoe On November - 10 - 2010 Comments Off

This post is password protected. To view it please enter your password below:


Categories:

This post is password protected. Enter the password to view comments.

Posted by Al Catoe On November - 10 - 2010 0 Comment

Date Issued: 11/01/2010

Date Expires: 01/30/2011


Billable Time Used From Previous Months:

2 hours from August 2010 invoice #22395019

1.5 hours from Septmber 2010 invoice #12810058


Billable Time Carried Over From Previous Months:

1 hours from Septmber 2010 invoice #12810058

Date Expires: 11/30/2010

2.5 hours from October 2010 invoice #80288086

Date Expires: 12/30/2010



Total Hours Remaining (including this invoice): 6

Categories:

Leave a Reply

Posted by Al Catoe On November - 10 - 2010 0 Comment

Date Issued: 11/01/2010

Date Expires: 01/30/2011


Billable Time Used From Previous Months:

2 hours from August 2010 invoice #22395019

1.5 hours from Septmber 2010 invoice #12810058


Billable Time Carried Over From Previous Months:

1 hours from Septmber 2010 invoice #12810058

Date Expires: 11/30/2010

2.5 hours from October 2010 invoice #80288086

Date Expires: 12/30/2010



Total Hours Remaining (including this invoice): 6

Categories:

Leave a Reply

Posted by Al Catoe On November - 10 - 2010 0 Comment

Date Issued: 11/01/2010

Date Expires: 01/30/2011


Billable Time Used From Previous Months:

2 hours from August 2010 invoice #22395019

1.5 hours from Septmber 2010 invoice #12810058


Billable Time Carried Over From Previous Months:

1 hours from Septmber 2010 invoice #12810058

Date Expires: 11/30/2010

2.5 hours from October 2010 invoice #80288086

Date Expires: 12/30/2010



Total Hours Remaining (including this invoice): 6

Categories:

Leave a Reply

Posted by Al Catoe On November - 2 - 2010 0 Comment

Problem Statement

There does not seem to be any current all-in-one WordPress plug in’s for complete online customer management. I need a product that will allow for complete online collaboration with my clients through my website.

Objective

To build a custom all-in-one online customer WordPress plug in to allow for complete collaboration.

Features

  • separate tables from the WordPress
  • contact manager
  • file repository
  • task manager
Categories:

Leave a Reply

Posted by Al Catoe On November - 2 - 2010 0 Comment

I have been meaning to change my PayPal business name for quite some time and finally got around to tackling the task today. Well after many attempts of trying to locate where to do so once logged into PayPal, I could not find any where. So off to google.com I went and found the solution. All you have to do is log-in, then click on the link below and you are set! Not sure why PayPal does not make with as a visible option under profile settings?

https://www.paypal.com/us/wf/f=ap_namechg


Categories: eCommerce

Leave a Reply

Posted by Al Catoe On November - 2 - 2010 0 Comment

paypal-full

Categories:

Leave a Reply

Posted by Al Catoe On November - 2 - 2010 0 Comment

I have been meaning to change my PayPal business name for quite some time and finally got arround to tackling the task today. Well after many attempts of trying to locate where to do so once logged into PayPal, I could not find any where. So off to google.com I went and found the solution. All you have to do is click on the link below and you are set! Not sure why PayPal does not make with as a visible option under profile settings?

https://www.paypal.com/us/wf/f=ap_namechg


Categories:

Leave a Reply

Posted by Al Catoe On October - 27 - 2010 0 Comment

Problem Statement

There does not seem to be any current all-in-one WordPress plug in’s for complete online customer management. I need a product that will allow for complete online collaboration with my clients through my website.

Objective

To build a custom all-in-one online customer WordPress plug in to allow for complete collaboration.

Features

  • separate tables from the WordPress
  • contact manager
  • file repository
  • task manager
Categories:

Leave a Reply

Posted by Al Catoe On October - 27 - 2010 0 Comment

Problem Statement

There does not seem to be any current all-in-one WordPress plug in’s for complete online customer management. I need a product that will allow for complete online collaboration with my clients through my website.

Objective

To build a custom all-in-one online customer WordPress plug in to allow for complete collaboration.

Features

  • separate tables from the WordPress
  • contact manager
  • file repository
  • task manager
Categories: Projects

Leave a Reply

Posted by Al Catoe On October - 27 - 2010 0 Comment

Problem Statement

There does not seem to be any current all-in-one WordPress plug in’s for complete online customer management. I need a product that will allow for complete online collaboration with my clients through my website.

Objective

To build a custom all-in-one online customer WordPress plug in to allow for complete collaboration.

Features

  • separate tables from the WordPress
  • contact manager
  • file repository
  • task manager
Categories:

Leave a Reply

Posted by Al Catoe On October - 27 - 2010 0 Comment

Problem Statement

There does not seem to be any current all-in-one WordPress plug in’s for complete online customer management. I need a product that will allow for complete online collaboration with my clients through my website.

Objective

To build a custom all-in-one online customer WordPress plug in to allow for complete collaboration.

Features

  • separate tables from the WordPress
  • contact manager
  • file repository
  • task manager
Categories:

Leave a Reply

Posted by Al Catoe On October - 26 - 2010 0 Comment

404-981-4WEB (4932)

Click Here to call now.


Contact us Privacy ]
Required:



Optional:


Required:




- Why ask? To confirm you’re a person

Categories:

Leave a Reply

Posted by Al Catoe On October - 26 - 2010 0 Comment

404-981-4WEB (4932)

Click Here to call now.


Contact us Privacy ]
Required:



Optional:


Required:




- Why ask? To confirm you’re a person

Categories:

Leave a Reply

Posted by Al Catoe On October - 26 - 2010 0 Comment

404-981-4WEB (4932)

Click Here to call now.

Contact us Privacy ]
Required:



Optional:


Required:




- Why ask? To confirm you’re a person

Categories:

Leave a Reply

Posted by Al Catoe On October - 26 - 2010 0 Comment

404-981-4WEB (4932)

Contact us Privacy ]
Required:



Optional:


Required:




- Why ask? To confirm you’re a person

Categories:

Leave a Reply

Posted by Al Catoe On October - 26 - 2010 0 Comment

404-981-4WEB (4932)
Contact us Privacy ]
Required:



Optional:


Required:




- Why ask? To confirm you’re a person

Categories:

Leave a Reply

Posted by Al Catoe On October - 22 - 2010 0 Comment

404-981-4932
Contact us Privacy ]
Required:



Optional:


Required:




- Why ask? To confirm you’re a person

Categories:

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

 

11 steps to Search Engine Optimization. Follow these steps and watch your website traffic increase drastically.


Tip: Use the WordPress All In One SEO Pack to quickly add SEO to each of your posts and pages.


Less Frequent Steps that do not Repeat Very Often


1. Keyword Research
Keyword research is the most important first step that should not be taken too lightly. While you can easily test and change hundreds of keywords in paid search campaigns, so is this not possible for organic search optimization. You usually concentrate on one to five key phrases for the whole site (theme) and one to three phrases for a single page. For large sites with thousands of pages is it hard to optimize every single page to the full extend due to the limits in time and other resources.

2. Competitive Intelligence
Know you competition! What are they doing? Where do they rank, for which terms? Who is linking to them and why? The things you have to do depend on what your competitors are doing. The less competitive your vertical is online the easier is it for you to outperform your competition. This is important to determining cost and resources for your SEO efforts.

3. Web Design and Development
Fixing something that is broke is always harder than building it right from the beginning. If you are in the process of creating a new website, make sure to consider search engine friendly design and architecture before and during the actual development of the website. This will save you a lot of time and money and in most cases put you already ahead of a considerable number of your competitors. Search engine friendly design is not rocket science and search engine friendly design does not have to be ugly. Search engine friendly design is for the most part user friendly design as well, but there are some exceptions where compromises have to be made.

4. Get Your First Inbound Links
Don’t submit your new site to search engines and by no means pay anybody to do it for you. There are plenty of very cheap services and software products out there that offer for less than $100 to submission to thousands of search engines and in some cases even guarantee ranking #1 at them. Especially the second part is causing many businesses to fall for such offers. Don’t do it. If you see an offer like that, hold your wallet tight closed and run. Your site should be found by search engines naturally and they will find your site if a page that is already in their index links to you. Why? Because this is what search engines do, following links to discover content. There are plenty of methods to get your first inbound links. There are some web directories that are recognized by search engines and a listing there will do your site good. Except for the Dmoz directory are all those recognized directories commercial in nature and charge a fee for reviewing your site and the consideration for the inclusion in their directory. For that reason is it important to wait with the submission to any of those directories until your website is live and ready for visitors. Also check with vendors or good customers (B2B) who have a website for the opportunity to have them place a link to your website.

5. Sitemaps
The larger search engines allow webmasters to submit a sitemap to them via a webmaster console. The search engines also provide reports and other useful information, such as technical problems with your websites you might not be aware of via their console. Even if you decide against the submission of a site map to the search engines, is it advisable to create an account and register your website with them, just for the reports and statistics they provide free of charge and which are invaluable for your internet marketing efforts.


Ongoing Efforts on a Frequent Basis


6. Web Analytics
You can’t determine success or failure of any of your internet marketing activities if you do not track and measure their effectiveness. Engaging in any type of marketing campaign online, be it SEO, paid search, display advertising, email marketing, social media or affiliate marketing is like fishing in the dark without any type of web analytics solution in place. It is up to you to decide if you want a hosted web analytics solution or run software on your own servers. The options range from free services to very expensive and heavily customizable package. You have to determine what solution will work for you, but you have to start with one so don’t put it off. Web analytics helps you to determine where to improve your site and your marketing campaigns to channel your resources and money to the things that work and pull it away from the things that don’t work. Web analytics is not a cost center if it is done properly. It will pay for itself many times over and can make the difference between making and breaking it on the internet.

7. Content Building
A website is never done. It has to change and grow over time. This is a natural process to adjust to changes in the market, with maturing in this type of medium and your normal business growth. Providing good quality content that is related to what you do, but not necessarily aimed to sell something directly is the best opportunity to increase traffic and exposure of your business. Most people do not link to pages that only serve the purpose to make a sale. This leads to the next step in the process of successful search engine optimization of your website.

8. Link Building
The internet wouldn’t be a “net” without links. It would only be a collection of independent pages that are not connected to each other. Disconnected pages cannot be found and that defeats the purpose of them, wouldn’t it? Inbound links and internal site linking is important for organic traffic, meaning people seeing and clicking on those links to get to your website, but they are also important for SEO. Inbound links play an important role in virtually every search engine when it comes to ranking pages in their search results. Links are added and sometimes removed constantly. This is a never ending process and while it happens naturally, so is it advisable to be a bit more pro-active from your part to get more and good inbound links. There are plenty of sites out there that should link to you, but don’t know you and your content. Help them to find your content and encourage linking to it.

9. Engagement, Trust and Community Building
Social media and Web 2.0 might be buzz words, but the underlying core elements they are made of are much more elementary and fundamental. Don’t live in a bubble and talk to people without allowing people to respond and to interact with you. People will talk about you, with or without you being around. Take the opportunity to become part of the discussion to build trust and deeper relationships with your customers or potential customers. Listen to what they say and learn about their wants and their needs. Hear what they say about you and your products, especially the criticism and improve on them. You probably spend today money on focus groups and surveys. You can get the same and more free of charge on the internet, if you allow it to happen while you are around. It also provides the opportunity to expand your link building and exposure of your brand on the internet for a fraction of the cost of traditional intrusive advertising campaigns that are less effective.

10. Ranking and Traffic Analysis
Check where you are today to be able to compare it with data in the future. Look for trends and evaluate the success of your goals, which you should have specified before you engaged in any type of marketing campaign. You did set goals that are measurable I hope. Improving ranking is important for SEO, but more important than the ranking is the traffic that comes with it. Does the change in ranking yields in the traffic you expected? Does this traffic actually convert? This leads to the last step.

11. Conversion Analysis
 No matter what you do, everything will come down to one critical factor at the very end. What is your bottom line? Did you make profit or did you lose money. While losing money in the short term for strategic reasons is okay, so Is losing money in the long run deemed to failure and the end of your business altogether. Whatever you do, it has to contribute directly or indirectly to a positive Return of Investment. Web Analytics is part of the process of making this determination among other tools and methods. Expand the things that work and help your bottom line and rid yourself of the things that don’t. Improve of details to increase conversion. This requires testing. Don’t reject anything upfront without testing it first. Things that work for others might not work for you, but the same is true the other way around.

Categories:

Leave a Reply

seo

Posted by Al Catoe On October - 20 - 2010 0 Comment

seo

Categories:

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

 

11 steps to Search Engine Optimization. Follow these steps and watch your website traffic increase drastically.


Tip: Use the WordPress All In One SEO Pack to quickly add SEO to each of your posts and pages.


Less Frequent Steps that do not Repeat Very Often


1. Keyword Research
Keyword research is the most important first step that should not be taken too lightly. While you can easily test and change hundreds of keywords in paid search campaigns, so is this not possible for organic search optimization. You usually concentrate on one to five key phrases for the whole site (theme) and one to three phrases for a single page. For large sites with thousands of pages is it hard to optimize every single page to the full extend due to the limits in time and other resources.

2. Competitive Intelligence
Know you competition! What are they doing? Where do they rank, for which terms? Who is linking to them and why? The things you have to do depend on what your competitors are doing. The less competitive your vertical is online the easier is it for you to outperform your competition. This is important to determining cost and resources for your SEO efforts.

3. Web Design and Development
Fixing something that is broke is always harder than building it right from the beginning. If you are in the process of creating a new website, make sure to consider search engine friendly design and architecture before and during the actual development of the website. This will save you a lot of time and money and in most cases put you already ahead of a considerable number of your competitors. Search engine friendly design is not rocket science and search engine friendly design does not have to be ugly. Search engine friendly design is for the most part user friendly design as well, but there are some exceptions where compromises have to be made.

4. Get Your First Inbound Links
Don’t submit your new site to search engines and by no means pay anybody to do it for you. There are plenty of very cheap services and software products out there that offer for less than $100 to submission to thousands of search engines and in some cases even guarantee ranking #1 at them. Especially the second part is causing many businesses to fall for such offers. Don’t do it. If you see an offer like that, hold your wallet tight closed and run. Your site should be found by search engines naturally and they will find your site if a page that is already in their index links to you. Why? Because this is what search engines do, following links to discover content. There are plenty of methods to get your first inbound links. There are some web directories that are recognized by search engines and a listing there will do your site good. Except for the Dmoz directory are all those recognized directories commercial in nature and charge a fee for reviewing your site and the consideration for the inclusion in their directory. For that reason is it important to wait with the submission to any of those directories until your website is live and ready for visitors. Also check with vendors or good customers (B2B) who have a website for the opportunity to have them place a link to your website.

5. Sitemaps
The larger search engines allow webmasters to submit a sitemap to them via a webmaster console. The search engines also provide reports and other useful information, such as technical problems with your websites you might not be aware of via their console. Even if you decide against the submission of a site map to the search engines, is it advisable to create an account and register your website with them, just for the reports and statistics they provide free of charge and which are invaluable for your internet marketing efforts.


Ongoing Efforts on a Frequent Basis


6. Web Analytics
You can’t determine success or failure of any of your internet marketing activities if you do not track and measure their effectiveness. Engaging in any type of marketing campaign online, be it SEO, paid search, display advertising, email marketing, social media or affiliate marketing is like fishing in the dark without any type of web analytics solution in place. It is up to you to decide if you want a hosted web analytics solution or run software on your own servers. The options range from free services to very expensive and heavily customizable package. You have to determine what solution will work for you, but you have to start with one so don’t put it off. Web analytics helps you to determine where to improve your site and your marketing campaigns to channel your resources and money to the things that work and pull it away from the things that don’t work. Web analytics is not a cost center if it is done properly. It will pay for itself many times over and can make the difference between making and breaking it on the internet.

7. Content Building
A website is never done. It has to change and grow over time. This is a natural process to adjust to changes in the market, with maturing in this type of medium and your normal business growth. Providing good quality content that is related to what you do, but not necessarily aimed to sell something directly is the best opportunity to increase traffic and exposure of your business. Most people do not link to pages that only serve the purpose to make a sale. This leads to the next step in the process of successful search engine optimization of your website.

8. Link Building
The internet wouldn’t be a “net” without links. It would only be a collection of independent pages that are not connected to each other. Disconnected pages cannot be found and that defeats the purpose of them, wouldn’t it? Inbound links and internal site linking is important for organic traffic, meaning people seeing and clicking on those links to get to your website, but they are also important for SEO. Inbound links play an important role in virtually every search engine when it comes to ranking pages in their search results. Links are added and sometimes removed constantly. This is a never ending process and while it happens naturally, so is it advisable to be a bit more pro-active from your part to get more and good inbound links. There are plenty of sites out there that should link to you, but don’t know you and your content. Help them to find your content and encourage linking to it.

9. Engagement, Trust and Community Building
Social media and Web 2.0 might be buzz words, but the underlying core elements they are made of are much more elementary and fundamental. Don’t live in a bubble and talk to people without allowing people to respond and to interact with you. People will talk about you, with or without you being around. Take the opportunity to become part of the discussion to build trust and deeper relationships with your customers or potential customers. Listen to what they say and learn about their wants and their needs. Hear what they say about you and your products, especially the criticism and improve on them. You probably spend today money on focus groups and surveys. You can get the same and more free of charge on the internet, if you allow it to happen while you are around. It also provides the opportunity to expand your link building and exposure of your brand on the internet for a fraction of the cost of traditional intrusive advertising campaigns that are less effective.

10. Ranking and Traffic Analysis
Check where you are today to be able to compare it with data in the future. Look for trends and evaluate the success of your goals, which you should have specified before you engaged in any type of marketing campaign. You did set goals that are measurable I hope. Improving ranking is important for SEO, but more important than the ranking is the traffic that comes with it. Does the change in ranking yields in the traffic you expected? Does this traffic actually convert? This leads to the last step.

11. Conversion Analysis
 No matter what you do, everything will come down to one critical factor at the very end. What is your bottom line? Did you make profit or did you lose money. While losing money in the short term for strategic reasons is okay, so Is losing money in the long run deemed to failure and the end of your business altogether. Whatever you do, it has to contribute directly or indirectly to a positive Return of Investment. Web Analytics is part of the process of making this determination among other tools and methods. Expand the things that work and help your bottom line and rid yourself of the things that don’t. Improve of details to increase conversion. This requires testing. Don’t reject anything upfront without testing it first. Things that work for others might not work for you, but the same is true the other way around.

Categories:

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

 

11 steps to Search Engine Optimization. Follow these steps and watch your website traffic increase drastically.


Tip: Use the WordPress All In One SEO Pack to quickly add SEO to each of your posts and pages.


Less Frequent Steps that do not Repeat Very Often


1. Keyword Research
Keyword research is the most important first step that should not be taken too lightly. While you can easily test and change hundreds of keywords in paid search campaigns, so is this not possible for organic search optimization. You usually concentrate on one to five key phrases for the whole site (theme) and one to three phrases for a single page. For large sites with thousands of pages is it hard to optimize every single page to the full extend due to the limits in time and other resources.

2. Competitive Intelligence
Know you competition! What are they doing? Where do they rank, for which terms? Who is linking to them and why? The things you have to do depend on what your competitors are doing. The less competitive your vertical is online the easier is it for you to outperform your competition. This is important to determining cost and resources for your SEO efforts.

3. Web Design and Development
Fixing something that is broke is always harder than building it right from the beginning. If you are in the process of creating a new website, make sure to consider search engine friendly design and architecture before and during the actual development of the website. This will save you a lot of time and money and in most cases put you already ahead of a considerable number of your competitors. Search engine friendly design is not rocket science and search engine friendly design does not have to be ugly. Search engine friendly design is for the most part user friendly design as well, but there are some exceptions where compromises have to be made.

4. Get Your First Inbound Links
Don’t submit your new site to search engines and by no means pay anybody to do it for you. There are plenty of very cheap services and software products out there that offer for less than $100 to submission to thousands of search engines and in some cases even guarantee ranking #1 at them. Especially the second part is causing many businesses to fall for such offers. Don’t do it. If you see an offer like that, hold your wallet tight closed and run. Your site should be found by search engines naturally and they will find your site if a page that is already in their index links to you. Why? Because this is what search engines do, following links to discover content. There are plenty of methods to get your first inbound links. There are some web directories that are recognized by search engines and a listing there will do your site good. Except for the Dmoz directory are all those recognized directories commercial in nature and charge a fee for reviewing your site and the consideration for the inclusion in their directory. For that reason is it important to wait with the submission to any of those directories until your website is live and ready for visitors. Also check with vendors or good customers (B2B) who have a website for the opportunity to have them place a link to your website.

5. Sitemaps
The larger search engines allow webmasters to submit a sitemap to them via a webmaster console. The search engines also provide reports and other useful information, such as technical problems with your websites you might not be aware of via their console. Even if you decide against the submission of a site map to the search engines, is it advisable to create an account and register your website with them, just for the reports and statistics they provide free of charge and which are invaluable for your internet marketing efforts.


Ongoing Efforts on a Frequent Basis


6. Web Analytics
You can’t determine success or failure of any of your internet marketing activities if you do not track and measure their effectiveness. Engaging in any type of marketing campaign online, be it SEO, paid search, display advertising, email marketing, social media or affiliate marketing is like fishing in the dark without any type of web analytics solution in place. It is up to you to decide if you want a hosted web analytics solution or run software on your own servers. The options range from free services to very expensive and heavily customizable package. You have to determine what solution will work for you, but you have to start with one so don’t put it off. Web analytics helps you to determine where to improve your site and your marketing campaigns to channel your resources and money to the things that work and pull it away from the things that don’t work. Web analytics is not a cost center if it is done properly. It will pay for itself many times over and can make the difference between making and breaking it on the internet.

7. Content Building
A website is never done. It has to change and grow over time. This is a natural process to adjust to changes in the market, with maturing in this type of medium and your normal business growth. Providing good quality content that is related to what you do, but not necessarily aimed to sell something directly is the best opportunity to increase traffic and exposure of your business. Most people do not link to pages that only serve the purpose to make a sale. This leads to the next step in the process of successful search engine optimization of your website.

8. Link Building
The internet wouldn’t be a “net” without links. It would only be a collection of independent pages that are not connected to each other. Disconnected pages cannot be found and that defeats the purpose of them, wouldn’t it? Inbound links and internal site linking is important for organic traffic, meaning people seeing and clicking on those links to get to your website, but they are also important for SEO. Inbound links play an important role in virtually every search engine when it comes to ranking pages in their search results. Links are added and sometimes removed constantly. This is a never ending process and while it happens naturally, so is it advisable to be a bit more pro-active from your part to get more and good inbound links. There are plenty of sites out there that should link to you, but don’t know you and your content. Help them to find your content and encourage linking to it.

9. Engagement, Trust and Community Building
Social media and Web 2.0 might be buzz words, but the underlying core elements they are made of are much more elementary and fundamental. Don’t live in a bubble and talk to people without allowing people to respond and to interact with you. People will talk about you, with or without you being around. Take the opportunity to become part of the discussion to build trust and deeper relationships with your customers or potential customers. Listen to what they say and learn about their wants and their needs. Hear what they say about you and your products, especially the criticism and improve on them. You probably spend today money on focus groups and surveys. You can get the same and more free of charge on the internet, if you allow it to happen while you are around. It also provides the opportunity to expand your link building and exposure of your brand on the internet for a fraction of the cost of traditional intrusive advertising campaigns that are less effective.

10. Ranking and Traffic Analysis
Check where you are today to be able to compare it with data in the future. Look for trends and evaluate the success of your goals, which you should have specified before you engaged in any type of marketing campaign. You did set goals that are measurable I hope. Improving ranking is important for SEO, but more important than the ranking is the traffic that comes with it. Does the change in ranking yields in the traffic you expected? Does this traffic actually convert? This leads to the last step.

11. Conversion Analysis
 No matter what you do, everything will come down to one critical factor at the very end. What is your bottom line? Did you make profit or did you lose money. While losing money in the short term for strategic reasons is okay, so Is losing money in the long run deemed to failure and the end of your business altogether. Whatever you do, it has to contribute directly or indirectly to a positive Return of Investment. Web Analytics is part of the process of making this determination among other tools and methods. Expand the things that work and help your bottom line and rid yourself of the things that don’t. Improve of details to increase conversion. This requires testing. Don’t reject anything upfront without testing it first. Things that work for others might not work for you, but the same is true the other way around.

Categories:

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

 

11 steps to Search Engine Optimization. Follow these steps and watch your website traffic increase drastically.


Tip: Use the WordPress All In One SEO Pack to quickly add SEO to each of your posts and pages.

Less Frequent Steps that do not Repeat Very Often


1. Keyword Research
Keyword research is the most important first step that should not be taken too lightly. While you can easily test and change hundreds of keywords in paid search campaigns, so is this not possible for organic search optimization. You usually concentrate on one to five key phrases for the whole site (theme) and one to three phrases for a single page. For large sites with thousands of pages is it hard to optimize every single page to the full extend due to the limits in time and other resources.

2. Competitive Intelligence
Know you competition! What are they doing? Where do they rank, for which terms? Who is linking to them and why? The things you have to do depend on what your competitors are doing. The less competitive your vertical is online the easier is it for you to outperform your competition. This is important to determining cost and resources for your SEO efforts.

3. Web Design and Development
Fixing something that is broke is always harder than building it right from the beginning. If you are in the process of creating a new website, make sure to consider search engine friendly design and architecture before and during the actual development of the website. This will save you a lot of time and money and in most cases put you already ahead of a considerable number of your competitors. Search engine friendly design is not rocket science and search engine friendly design does not have to be ugly. Search engine friendly design is for the most part user friendly design as well, but there are some exceptions where compromises have to be made.

4. Get Your First Inbound Links
Don’t submit your new site to search engines and by no means pay anybody to do it for you. There are plenty of very cheap services and software products out there that offer for less than $100 to submission to thousands of search engines and in some cases even guarantee ranking #1 at them. Especially the second part is causing many businesses to fall for such offers. Don’t do it. If you see an offer like that, hold your wallet tight closed and run. Your site should be found by search engines naturally and they will find your site if a page that is already in their index links to you. Why? Because this is what search engines do, following links to discover content. There are plenty of methods to get your first inbound links. There are some web directories that are recognized by search engines and a listing there will do your site good. Except for the Dmoz directory are all those recognized directories commercial in nature and charge a fee for reviewing your site and the consideration for the inclusion in their directory. For that reason is it important to wait with the submission to any of those directories until your website is live and ready for visitors. Also check with vendors or good customers (B2B) who have a website for the opportunity to have them place a link to your website.

5. Sitemaps
The larger search engines allow webmasters to submit a sitemap to them via a webmaster console. The search engines also provide reports and other useful information, such as technical problems with your websites you might not be aware of via their console. Even if you decide against the submission of a site map to the search engines, is it advisable to create an account and register your website with them, just for the reports and statistics they provide free of charge and which are invaluable for your internet marketing efforts.


Ongoing Efforts on a Frequent Basis


6. Web Analytics
You can’t determine success or failure of any of your internet marketing activities if you do not track and measure their effectiveness. Engaging in any type of marketing campaign online, be it SEO, paid search, display advertising, email marketing, social media or affiliate marketing is like fishing in the dark without any type of web analytics solution in place. It is up to you to decide if you want a hosted web analytics solution or run software on your own servers. The options range from free services to very expensive and heavily customizable package. You have to determine what solution will work for you, but you have to start with one so don’t put it off. Web analytics helps you to determine where to improve your site and your marketing campaigns to channel your resources and money to the things that work and pull it away from the things that don’t work. Web analytics is not a cost center if it is done properly. It will pay for itself many times over and can make the difference between making and breaking it on the internet.

7. Content Building
A website is never done. It has to change and grow over time. This is a natural process to adjust to changes in the market, with maturing in this type of medium and your normal business growth. Providing good quality content that is related to what you do, but not necessarily aimed to sell something directly is the best opportunity to increase traffic and exposure of your business. Most people do not link to pages that only serve the purpose to make a sale. This leads to the next step in the process of successful search engine optimization of your website.

8. Link Building
The internet wouldn’t be a “net” without links. It would only be a collection of independent pages that are not connected to each other. Disconnected pages cannot be found and that defeats the purpose of them, wouldn’t it? Inbound links and internal site linking is important for organic traffic, meaning people seeing and clicking on those links to get to your website, but they are also important for SEO. Inbound links play an important role in virtually every search engine when it comes to ranking pages in their search results. Links are added and sometimes removed constantly. This is a never ending process and while it happens naturally, so is it advisable to be a bit more pro-active from your part to get more and good inbound links. There are plenty of sites out there that should link to you, but don’t know you and your content. Help them to find your content and encourage linking to it.

9. Engagement, Trust and Community Building
Social media and Web 2.0 might be buzz words, but the underlying core elements they are made of are much more elementary and fundamental. Don’t live in a bubble and talk to people without allowing people to respond and to interact with you. People will talk about you, with or without you being around. Take the opportunity to become part of the discussion to build trust and deeper relationships with your customers or potential customers. Listen to what they say and learn about their wants and their needs. Hear what they say about you and your products, especially the criticism and improve on them. You probably spend today money on focus groups and surveys. You can get the same and more free of charge on the internet, if you allow it to happen while you are around. It also provides the opportunity to expand your link building and exposure of your brand on the internet for a fraction of the cost of traditional intrusive advertising campaigns that are less effective.

10. Ranking and Traffic Analysis
Check where you are today to be able to compare it with data in the future. Look for trends and evaluate the success of your goals, which you should have specified before you engaged in any type of marketing campaign. You did set goals that are measurable I hope. Improving ranking is important for SEO, but more important than the ranking is the traffic that comes with it. Does the change in ranking yields in the traffic you expected? Does this traffic actually convert? This leads to the last step.

11. Conversion Analysis
 No matter what you do, everything will come down to one critical factor at the very end. What is your bottom line? Did you make profit or did you lose money. While losing money in the short term for strategic reasons is okay, so Is losing money in the long run deemed to failure and the end of your business altogether. Whatever you do, it has to contribute directly or indirectly to a positive Return of Investment. Web Analytics is part of the process of making this determination among other tools and methods. Expand the things that work and help your bottom line and rid yourself of the things that don’t. Improve of details to increase conversion. This requires testing. Don’t reject anything upfront without testing it first. Things that work for others might not work for you, but the same is true the other way around.

Categories:

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

 

11 steps to Search Engine Optimization. Follow these steps and watch your website traffic increase drastically.


Tip: Use the WordPress All In One SEO Pack to quickly add SEO to each of your posts and pages.

Less Frequent Steps that do not Repeat Very Often


1. Keyword Research
Keyword research is the most important first step that should not be taken too lightly. While you can easily test and change hundreds of keywords in paid search campaigns, so is this not possible for organic search optimization. You usually concentrate on one to five key phrases for the whole site (theme) and one to three phrases for a single page. For large sites with thousands of pages is it hard to optimize every single page to the full extend due to the limits in time and other resources.

2. Competitive Intelligence
Know you competition! What are they doing? Where do they rank, for which terms? Who is linking to them and why? The things you have to do depend on what your competitors are doing. The less competitive your vertical is online the easier is it for you to outperform your competition. This is important to determining cost and resources for your SEO efforts.

3. Web Design and Development
Fixing something that is broke is always harder than building it right from the beginning. If you are in the process of creating a new website, make sure to consider search engine friendly design and architecture before and during the actual development of the website. This will save you a lot of time and money and in most cases put you already ahead of a considerable number of your competitors. Search engine friendly design is not rocket science and search engine friendly design does not have to be ugly. Search engine friendly design is for the most part user friendly design as well, but there are some exceptions where compromises have to be made.

4. Get Your First Inbound Links
Don’t submit your new site to search engines and by no means pay anybody to do it for you. There are plenty of very cheap services and software products out there that offer for less than $100 to submission to thousands of search engines and in some cases even guarantee ranking #1 at them. Especially the second part is causing many businesses to fall for such offers. Don’t do it. If you see an offer like that, hold your wallet tight closed and run. Your site should be found by search engines naturally and they will find your site if a page that is already in their index links to you. Why? Because this is what search engines do, following links to discover content. There are plenty of methods to get your first inbound links. There are some web directories that are recognized by search engines and a listing there will do your site good. Except for the Dmoz directory are all those recognized directories commercial in nature and charge a fee for reviewing your site and the consideration for the inclusion in their directory. For that reason is it important to wait with the submission to any of those directories until your website is live and ready for visitors. Also check with vendors or good customers (B2B) who have a website for the opportunity to have them place a link to your website.

5. Sitemaps
The larger search engines allow webmasters to submit a sitemap to them via a webmaster console. The search engines also provide reports and other useful information, such as technical problems with your websites you might not be aware of via their console. Even if you decide against the submission of a site map to the search engines, is it advisable to create an account and register your website with them, just for the reports and statistics they provide free of charge and which are invaluable for your internet marketing efforts.


Ongoing Efforts on a Frequent Basis


6. Web Analytics
You can’t determine success or failure of any of your internet marketing activities if you do not track and measure their effectiveness. Engaging in any type of marketing campaign online, be it SEO, paid search, display advertising, email marketing, social media or affiliate marketing is like fishing in the dark without any type of web analytics solution in place. It is up to you to decide if you want a hosted web analytics solution or run software on your own servers. The options range from free services to very expensive and heavily customizable package. You have to determine what solution will work for you, but you have to start with one so don’t put it off. Web analytics helps you to determine where to improve your site and your marketing campaigns to channel your resources and money to the things that work and pull it away from the things that don’t work. Web analytics is not a cost center if it is done properly. It will pay for itself many times over and can make the difference between making and breaking it on the internet.

7. Content Building
A website is never done. It has to change and grow over time. This is a natural process to adjust to changes in the market, with maturing in this type of medium and your normal business growth. Providing good quality content that is related to what you do, but not necessarily aimed to sell something directly is the best opportunity to increase traffic and exposure of your business. Most people do not link to pages that only serve the purpose to make a sale. This leads to the next step in the process of successful search engine optimization of your website.

8. Link Building
The internet wouldn’t be a “net” without links. It would only be a collection of independent pages that are not connected to each other. Disconnected pages cannot be found and that defeats the purpose of them, wouldn’t it? Inbound links and internal site linking is important for organic traffic, meaning people seeing and clicking on those links to get to your website, but they are also important for SEO. Inbound links play an important role in virtually every search engine when it comes to ranking pages in their search results. Links are added and sometimes removed constantly. This is a never ending process and while it happens naturally, so is it advisable to be a bit more pro-active from your part to get more and good inbound links. There are plenty of sites out there that should link to you, but don’t know you and your content. Help them to find your content and encourage linking to it.

9. Engagement, Trust and Community Building
Social media and Web 2.0 might be buzz words, but the underlying core elements they are made of are much more elementary and fundamental. Don’t live in a bubble and talk to people without allowing people to respond and to interact with you. People will talk about you, with or without you being around. Take the opportunity to become part of the discussion to build trust and deeper relationships with your customers or potential customers. Listen to what they say and learn about their wants and their needs. Hear what they say about you and your products, especially the criticism and improve on them. You probably spend today money on focus groups and surveys. You can get the same and more free of charge on the internet, if you allow it to happen while you are around. It also provides the opportunity to expand your link building and exposure of your brand on the internet for a fraction of the cost of traditional intrusive advertising campaigns that are less effective.

10. Ranking and Traffic Analysis
Check where you are today to be able to compare it with data in the future. Look for trends and evaluate the success of your goals, which you should have specified before you engaged in any type of marketing campaign. You did set goals that are measurable I hope. Improving ranking is important for SEO, but more important than the ranking is the traffic that comes with it. Does the change in ranking yields in the traffic you expected? Does this traffic actually convert? This leads to the last step.

11. Conversion Analysis
 No matter what you do, everything will come down to one critical factor at the very end. What is your bottom line? Did you make profit or did you lose money. While losing money in the short term for strategic reasons is okay, so Is losing money in the long run deemed to failure and the end of your business altogether. Whatever you do, it has to contribute directly or indirectly to a positive Return of Investment. Web Analytics is part of the process of making this determination among other tools and methods. Expand the things that work and help your bottom line and rid yourself of the things that don’t. Improve of details to increase conversion. This requires testing. Don’t reject anything upfront without testing it first. Things that work for others might not work for you, but the same is true the other way around.

Categories:

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

 

11 steps to Search Engine Optimization. Follow these steps and watch your website traffic increase drastically.


Tip: Use the WordPress All In One SEO Pack to quickly add SEO to each of your posts and pages.


Less Frequent Steps that do not Repeat Very Often


1. Keyword Research
Keyword research is the most important first step that should not be taken too lightly. While you can easily test and change hundreds of keywords in paid search campaigns, so is this not possible for organic search optimization. You usually concentrate on one to five key phrases for the whole site (theme) and one to three phrases for a single page. For large sites with thousands of pages is it hard to optimize every single page to the full extend due to the limits in time and other resources.

2. Competitive Intelligence
Know you competition! What are they doing? Where do they rank, for which terms? Who is linking to them and why? The things you have to do depend on what your competitors are doing. The less competitive your vertical is online the easier is it for you to outperform your competition. This is important to determining cost and resources for your SEO efforts.

3. Web Design and Development
Fixing something that is broke is always harder than building it right from the beginning. If you are in the process of creating a new website, make sure to consider search engine friendly design and architecture before and during the actual development of the website. This will save you a lot of time and money and in most cases put you already ahead of a considerable number of your competitors. Search engine friendly design is not rocket science and search engine friendly design does not have to be ugly. Search engine friendly design is for the most part user friendly design as well, but there are some exceptions where compromises have to be made.

4. Get Your First Inbound Links
Don’t submit your new site to search engines and by no means pay anybody to do it for you. There are plenty of very cheap services and software products out there that offer for less than $100 to submission to thousands of search engines and in some cases even guarantee ranking #1 at them. Especially the second part is causing many businesses to fall for such offers. Don’t do it. If you see an offer like that, hold your wallet tight closed and run. Your site should be found by search engines naturally and they will find your site if a page that is already in their index links to you. Why? Because this is what search engines do, following links to discover content. There are plenty of methods to get your first inbound links. There are some web directories that are recognized by search engines and a listing there will do your site good. Except for the Dmoz directory are all those recognized directories commercial in nature and charge a fee for reviewing your site and the consideration for the inclusion in their directory. For that reason is it important to wait with the submission to any of those directories until your website is live and ready for visitors. Also check with vendors or good customers (B2B) who have a website for the opportunity to have them place a link to your website.

5. Sitemaps
The larger search engines allow webmasters to submit a sitemap to them via a webmaster console. The search engines also provide reports and other useful information, such as technical problems with your websites you might not be aware of via their console. Even if you decide against the submission of a site map to the search engines, is it advisable to create an account and register your website with them, just for the reports and statistics they provide free of charge and which are invaluable for your internet marketing efforts.


Ongoing Efforts on a Frequent Basis


6. Web Analytics
You can’t determine success or failure of any of your internet marketing activities if you do not track and measure their effectiveness. Engaging in any type of marketing campaign online, be it SEO, paid search, display advertising, email marketing, social media or affiliate marketing is like fishing in the dark without any type of web analytics solution in place. It is up to you to decide if you want a hosted web analytics solution or run software on your own servers. The options range from free services to very expensive and heavily customizable package. You have to determine what solution will work for you, but you have to start with one so don’t put it off. Web analytics helps you to determine where to improve your site and your marketing campaigns to channel your resources and money to the things that work and pull it away from the things that don’t work. Web analytics is not a cost center if it is done properly. It will pay for itself many times over and can make the difference between making and breaking it on the internet.

7. Content Building
A website is never done. It has to change and grow over time. This is a natural process to adjust to changes in the market, with maturing in this type of medium and your normal business growth. Providing good quality content that is related to what you do, but not necessarily aimed to sell something directly is the best opportunity to increase traffic and exposure of your business. Most people do not link to pages that only serve the purpose to make a sale. This leads to the next step in the process of successful search engine optimization of your website.

8. Link Building
The internet wouldn’t be a “net” without links. It would only be a collection of independent pages that are not connected to each other. Disconnected pages cannot be found and that defeats the purpose of them, wouldn’t it? Inbound links and internal site linking is important for organic traffic, meaning people seeing and clicking on those links to get to your website, but they are also important for SEO. Inbound links play an important role in virtually every search engine when it comes to ranking pages in their search results. Links are added and sometimes removed constantly. This is a never ending process and while it happens naturally, so is it advisable to be a bit more pro-active from your part to get more and good inbound links. There are plenty of sites out there that should link to you, but don’t know you and your content. Help them to find your content and encourage linking to it.

9. Engagement, Trust and Community Building
Social media and Web 2.0 might be buzz words, but the underlying core elements they are made of are much more elementary and fundamental. Don’t live in a bubble and talk to people without allowing people to respond and to interact with you. People will talk about you, with or without you being around. Take the opportunity to become part of the discussion to build trust and deeper relationships with your customers or potential customers. Listen to what they say and learn about their wants and their needs. Hear what they say about you and your products, especially the criticism and improve on them. You probably spend today money on focus groups and surveys. You can get the same and more free of charge on the internet, if you allow it to happen while you are around. It also provides the opportunity to expand your link building and exposure of your brand on the internet for a fraction of the cost of traditional intrusive advertising campaigns that are less effective.

10. Ranking and Traffic Analysis
Check where you are today to be able to compare it with data in the future. Look for trends and evaluate the success of your goals, which you should have specified before you engaged in any type of marketing campaign. You did set goals that are measurable I hope. Improving ranking is important for SEO, but more important than the ranking is the traffic that comes with it. Does the change in ranking yields in the traffic you expected? Does this traffic actually convert? This leads to the last step.

11. Conversion Analysis
 No matter what you do, everything will come down to one critical factor at the very end. What is your bottom line? Did you make profit or did you lose money. While losing money in the short term for strategic reasons is okay, so Is losing money in the long run deemed to failure and the end of your business altogether. Whatever you do, it has to contribute directly or indirectly to a positive Return of Investment. Web Analytics is part of the process of making this determination among other tools and methods. Expand the things that work and help your bottom line and rid yourself of the things that don’t. Improve of details to increase conversion. This requires testing. Don’t reject anything upfront without testing it first. Things that work for others might not work for you, but the same is true the other way around.

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

 

11 steps to Search Engine Optimization. Follow these steps and watch your website traffic increase drastically.

Tip: Use the WordPress All In One SEO Pack to quickly add SEO to each of your posts and pages.

Less Frequent Steps that do not Repeat Very Often


1. Keyword Research
Keyword research is the most important first step that should not be taken too lightly. While you can easily test and change hundreds of keywords in paid search campaigns, so is this not possible for organic search optimization. You usually concentrate on one to five key phrases for the whole site (theme) and one to three phrases for a single page. For large sites with thousands of pages is it hard to optimize every single page to the full extend due to the limits in time and other resources.

2. Competitive Intelligence
Know you competition! What are they doing? Where do they rank, for which terms? Who is linking to them and why? The things you have to do depend on what your competitors are doing. The less competitive your vertical is online the easier is it for you to outperform your competition. This is important to determining cost and resources for your SEO efforts.

3. Web Design and Development
Fixing something that is broke is always harder than building it right from the beginning. If you are in the process of creating a new website, make sure to consider search engine friendly design and architecture before and during the actual development of the website. This will save you a lot of time and money and in most cases put you already ahead of a considerable number of your competitors. Search engine friendly design is not rocket science and search engine friendly design does not have to be ugly. Search engine friendly design is for the most part user friendly design as well, but there are some exceptions where compromises have to be made.

4. Get Your First Inbound Links
Don’t submit your new site to search engines and by no means pay anybody to do it for you. There are plenty of very cheap services and software products out there that offer for less than $100 to submission to thousands of search engines and in some cases even guarantee ranking #1 at them. Especially the second part is causing many businesses to fall for such offers. Don’t do it. If you see an offer like that, hold your wallet tight closed and run. Your site should be found by search engines naturally and they will find your site if a page that is already in their index links to you. Why? Because this is what search engines do, following links to discover content. There are plenty of methods to get your first inbound links. There are some web directories that are recognized by search engines and a listing there will do your site good. Except for the Dmoz directory are all those recognized directories commercial in nature and charge a fee for reviewing your site and the consideration for the inclusion in their directory. For that reason is it important to wait with the submission to any of those directories until your website is live and ready for visitors. Also check with vendors or good customers (B2B) who have a website for the opportunity to have them place a link to your website.

5. Sitemaps
The larger search engines allow webmasters to submit a sitemap to them via a webmaster console. The search engines also provide reports and other useful information, such as technical problems with your websites you might not be aware of via their console. Even if you decide against the submission of a site map to the search engines, is it advisable to create an account and register your website with them, just for the reports and statistics they provide free of charge and which are invaluable for your internet marketing efforts.


Ongoing Efforts on a Frequent Basis


6. Web Analytics
You can’t determine success or failure of any of your internet marketing activities if you do not track and measure their effectiveness. Engaging in any type of marketing campaign online, be it SEO, paid search, display advertising, email marketing, social media or affiliate marketing is like fishing in the dark without any type of web analytics solution in place. It is up to you to decide if you want a hosted web analytics solution or run software on your own servers. The options range from free services to very expensive and heavily customizable package. You have to determine what solution will work for you, but you have to start with one so don’t put it off. Web analytics helps you to determine where to improve your site and your marketing campaigns to channel your resources and money to the things that work and pull it away from the things that don’t work. Web analytics is not a cost center if it is done properly. It will pay for itself many times over and can make the difference between making and breaking it on the internet.

7. Content Building
A website is never done. It has to change and grow over time. This is a natural process to adjust to changes in the market, with maturing in this type of medium and your normal business growth. Providing good quality content that is related to what you do, but not necessarily aimed to sell something directly is the best opportunity to increase traffic and exposure of your business. Most people do not link to pages that only serve the purpose to make a sale. This leads to the next step in the process of successful search engine optimization of your website.

8. Link Building
The internet wouldn’t be a “net” without links. It would only be a collection of independent pages that are not connected to each other. Disconnected pages cannot be found and that defeats the purpose of them, wouldn’t it? Inbound links and internal site linking is important for organic traffic, meaning people seeing and clicking on those links to get to your website, but they are also important for SEO. Inbound links play an important role in virtually every search engine when it comes to ranking pages in their search results. Links are added and sometimes removed constantly. This is a never ending process and while it happens naturally, so is it advisable to be a bit more pro-active from your part to get more and good inbound links. There are plenty of sites out there that should link to you, but don’t know you and your content. Help them to find your content and encourage linking to it.

9. Engagement, Trust and Community Building
Social media and Web 2.0 might be buzz words, but the underlying core elements they are made of are much more elementary and fundamental. Don’t live in a bubble and talk to people without allowing people to respond and to interact with you. People will talk about you, with or without you being around. Take the opportunity to become part of the discussion to build trust and deeper relationships with your customers or potential customers. Listen to what they say and learn about their wants and their needs. Hear what they say about you and your products, especially the criticism and improve on them. You probably spend today money on focus groups and surveys. You can get the same and more free of charge on the internet, if you allow it to happen while you are around. It also provides the opportunity to expand your link building and exposure of your brand on the internet for a fraction of the cost of traditional intrusive advertising campaigns that are less effective.

10. Ranking and Traffic Analysis
Check where you are today to be able to compare it with data in the future. Look for trends and evaluate the success of your goals, which you should have specified before you engaged in any type of marketing campaign. You did set goals that are measurable I hope. Improving ranking is important for SEO, but more important than the ranking is the traffic that comes with it. Does the change in ranking yields in the traffic you expected? Does this traffic actually convert? This leads to the last step.

11. Conversion Analysis
 No matter what you do, everything will come down to one critical factor at the very end. What is your bottom line? Did you make profit or did you lose money. While losing money in the short term for strategic reasons is okay, so Is losing money in the long run deemed to failure and the end of your business altogether. Whatever you do, it has to contribute directly or indirectly to a positive Return of Investment. Web Analytics is part of the process of making this determination among other tools and methods. Expand the things that work and help your bottom line and rid yourself of the things that don’t. Improve of details to increase conversion. This requires testing. Don’t reject anything upfront without testing it first. Things that work for others might not work for you, but the same is true the other way around.

Categories:

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

 

11 steps to Search Engine Optimization. Follow these steps and watch your website traffic increase drastically.

Tip: Use the WordPress All In One SEO Pack to quickly add SEO to each of your posts and pages.

Less Frequent Steps that do not Repeat Very Often

1. Keyword Research
Keyword research is the most important first step that should not be taken too lightly. While you can easily test and change hundreds of keywords in paid search campaigns, so is this not possible for organic search optimization. You usually concentrate on one to five key phrases for the whole site (theme) and one to three phrases for a single page. For large sites with thousands of pages is it hard to optimize every single page to the full extend due to the limits in time and other resources.

2. Competitive Intelligence
Know you competition! What are they doing? Where do they rank, for which terms? Who is linking to them and why? The things you have to do depend on what your competitors are doing. The less competitive your vertical is online the easier is it for you to outperform your competition. This is important to determining cost and resources for your SEO efforts.

3. Web Design and Development
Fixing something that is broke is always harder than building it right from the beginning. If you are in the process of creating a new website, make sure to consider search engine friendly design and architecture before and during the actual development of the website. This will save you a lot of time and money and in most cases put you already ahead of a considerable number of your competitors. Search engine friendly design is not rocket science and search engine friendly design does not have to be ugly. Search engine friendly design is for the most part user friendly design as well, but there are some exceptions where compromises have to be made.

4. Get Your First Inbound Links
Don’t submit your new site to search engines and by no means pay anybody to do it for you. There are plenty of very cheap services and software products out there that offer for less than $100 to submission to thousands of search engines and in some cases even guarantee ranking #1 at them. Especially the second part is causing many businesses to fall for such offers. Don’t do it. If you see an offer like that, hold your wallet tight closed and run. Your site should be found by search engines naturally and they will find your site if a page that is already in their index links to you. Why? Because this is what search engines do, following links to discover content. There are plenty of methods to get your first inbound links. There are some web directories that are recognized by search engines and a listing there will do your site good. Except for the Dmoz directory are all those recognized directories commercial in nature and charge a fee for reviewing your site and the consideration for the inclusion in their directory. For that reason is it important to wait with the submission to any of those directories until your website is live and ready for visitors. Also check with vendors or good customers (B2B) who have a website for the opportunity to have them place a link to your website.

5. Sitemaps
The larger search engines allow webmasters to submit a sitemap to them via a webmaster console. The search engines also provide reports and other useful information, such as technical problems with your websites you might not be aware of via their console. Even if you decide against the submission of a site map to the search engines, is it advisable to create an account and register your website with them, just for the reports and statistics they provide free of charge and which are invaluable for your internet marketing efforts.

Ongoing Efforts on a Frequent Basis

6. Web Analytics
You can’t determine success or failure of any of your internet marketing activities if you do not track and measure their effectiveness. Engaging in any type of marketing campaign online, be it SEO, paid search, display advertising, email marketing, social media or affiliate marketing is like fishing in the dark without any type of web analytics solution in place. It is up to you to decide if you want a hosted web analytics solution or run software on your own servers. The options range from free services to very expensive and heavily customizable package. You have to determine what solution will work for you, but you have to start with one so don’t put it off. Web analytics helps you to determine where to improve your site and your marketing campaigns to channel your resources and money to the things that work and pull it away from the things that don’t work. Web analytics is not a cost center if it is done properly. It will pay for itself many times over and can make the difference between making and breaking it on the internet.

7. Content Building
A website is never done. It has to change and grow over time. This is a natural process to adjust to changes in the market, with maturing in this type of medium and your normal business growth. Providing good quality content that is related to what you do, but not necessarily aimed to sell something directly is the best opportunity to increase traffic and exposure of your business. Most people do not link to pages that only serve the purpose to make a sale. This leads to the next step in the process of successful search engine optimization of your website.

8. Link Building
The internet wouldn’t be a “net” without links. It would only be a collection of independent pages that are not connected to each other. Disconnected pages cannot be found and that defeats the purpose of them, wouldn’t it? Inbound links and internal site linking is important for organic traffic, meaning people seeing and clicking on those links to get to your website, but they are also important for SEO. Inbound links play an important role in virtually every search engine when it comes to ranking pages in their search results. Links are added and sometimes removed constantly. This is a never ending process and while it happens naturally, so is it advisable to be a bit more pro-active from your part to get more and good inbound links. There are plenty of sites out there that should link to you, but don’t know you and your content. Help them to find your content and encourage linking to it.

9. Engagement, Trust and Community Building
Social media and Web 2.0 might be buzz words, but the underlying core elements they are made of are much more elementary and fundamental. Don’t live in a bubble and talk to people without allowing people to respond and to interact with you. People will talk about you, with or without you being around. Take the opportunity to become part of the discussion to build trust and deeper relationships with your customers or potential customers. Listen to what they say and learn about their wants and their needs. Hear what they say about you and your products, especially the criticism and improve on them. You probably spend today money on focus groups and surveys. You can get the same and more free of charge on the internet, if you allow it to happen while you are around. It also provides the opportunity to expand your link building and exposure of your brand on the internet for a fraction of the cost of traditional intrusive advertising campaigns that are less effective.

10. Ranking and Traffic Analysis
Check where you are today to be able to compare it with data in the future. Look for trends and evaluate the success of your goals, which you should have specified before you engaged in any type of marketing campaign. You did set goals that are measurable I hope. Improving ranking is important for SEO, but more important than the ranking is the traffic that comes with it. Does the change in ranking yields in the traffic you expected? Does this traffic actually convert? This leads to the last step.

11. Conversion Analysis
 No matter what you do, everything will come down to one critical factor at the very end. What is your bottom line? Did you make profit or did you lose money. While losing money in the short term for strategic reasons is okay, so Is losing money in the long run deemed to failure and the end of your business altogether. Whatever you do, it has to contribute directly or indirectly to a positive Return of Investment. Web Analytics is part of the process of making this determination among other tools and methods. Expand the things that work and help your bottom line and rid yourself of the things that don’t. Improve of details to increase conversion. This requires testing. Don’t reject anything upfront without testing it first. Things that work for others might not work for you, but the same is true the other way around.

Categories:

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

 

Less Frequent Steps that do not Repeat Very Often

1. Keyword Research
Keyword research is the most important first step that should not be taken too lightly. While you can easily test and change hundreds of keywords in paid search campaigns, so is this not possible for organic search optimization. You usually concentrate on one to five key phrases for the whole site (theme) and one to three phrases for a single page. For large sites with thousands of pages is it hard to optimize every single page to the full extend due to the limits in time and other resources.

2. Competitive Intelligence
Know you competition! What are they doing? Where do they rank, for which terms? Who is linking to them and why? The things you have to do depend on what your competitors are doing. The less competitive your vertical is online the easier is it for you to outperform your competition. This is important to determining cost and resources for your SEO efforts.

3. Web Design and Development
Fixing something that is broke is always harder than building it right from the beginning. If you are in the process of creating a new website, make sure to consider search engine friendly design and architecture before and during the actual development of the website. This will save you a lot of time and money and in most cases put you already ahead of a considerable number of your competitors. Search engine friendly design is not rocket science and search engine friendly design does not have to be ugly. Search engine friendly design is for the most part user friendly design as well, but there are some exceptions where compromises have to be made.

4. Get Your First Inbound Links
Don’t submit your new site to search engines and by no means pay anybody to do it for you. There are plenty of very cheap services and software products out there that offer for less than $100 to submission to thousands of search engines and in some cases even guarantee ranking #1 at them. Especially the second part is causing many businesses to fall for such offers. Don’t do it. If you see an offer like that, hold your wallet tight closed and run. Your site should be found by search engines naturally and they will find your site if a page that is already in their index links to you. Why? Because this is what search engines do, following links to discover content. There are plenty of methods to get your first inbound links. There are some web directories that are recognized by search engines and a listing there will do your site good. Except for the Dmoz directory are all those recognized directories commercial in nature and charge a fee for reviewing your site and the consideration for the inclusion in their directory. For that reason is it important to wait with the submission to any of those directories until your website is live and ready for visitors. Also check with vendors or good customers (B2B) who have a website for the opportunity to have them place a link to your website.

5. Sitemaps
The larger search engines allow webmasters to submit a sitemap to them via a webmaster console. The search engines also provide reports and other useful information, such as technical problems with your websites you might not be aware of via their console. Even if you decide against the submission of a site map to the search engines, is it advisable to create an account and register your website with them, just for the reports and statistics they provide free of charge and which are invaluable for your internet marketing efforts.

Ongoing Efforts on a Frequent Basis

6. Web Analytics
You can’t determine success or failure of any of your internet marketing activities if you do not track and measure their effectiveness. Engaging in any type of marketing campaign online, be it SEO, paid search, display advertising, email marketing, social media or affiliate marketing is like fishing in the dark without any type of web analytics solution in place. It is up to you to decide if you want a hosted web analytics solution or run software on your own servers. The options range from free services to very expensive and heavily customizable package. You have to determine what solution will work for you, but you have to start with one so don’t put it off. Web analytics helps you to determine where to improve your site and your marketing campaigns to channel your resources and money to the things that work and pull it away from the things that don’t work. Web analytics is not a cost center if it is done properly. It will pay for itself many times over and can make the difference between making and breaking it on the internet.

7. Content Building
A website is never done. It has to change and grow over time. This is a natural process to adjust to changes in the market, with maturing in this type of medium and your normal business growth. Providing good quality content that is related to what you do, but not necessarily aimed to sell something directly is the best opportunity to increase traffic and exposure of your business. Most people do not link to pages that only serve the purpose to make a sale. This leads to the next step in the process of successful search engine optimization of your website.

8. Link Building
The internet wouldn’t be a “net” without links. It would only be a collection of independent pages that are not connected to each other. Disconnected pages cannot be found and that defeats the purpose of them, wouldn’t it? Inbound links and internal site linking is important for organic traffic, meaning people seeing and clicking on those links to get to your website, but they are also important for SEO. Inbound links play an important role in virtually every search engine when it comes to ranking pages in their search results. Links are added and sometimes removed constantly. This is a never ending process and while it happens naturally, so is it advisable to be a bit more pro-active from your part to get more and good inbound links. There are plenty of sites out there that should link to you, but don’t know you and your content. Help them to find your content and encourage linking to it.

9. Engagement, Trust and Community Building
Social media and Web 2.0 might be buzz words, but the underlying core elements they are made of are much more elementary and fundamental. Don’t live in a bubble and talk to people without allowing people to respond and to interact with you. People will talk about you, with or without you being around. Take the opportunity to become part of the discussion to build trust and deeper relationships with your customers or potential customers. Listen to what they say and learn about their wants and their needs. Hear what they say about you and your products, especially the criticism and improve on them. You probably spend today money on focus groups and surveys. You can get the same and more free of charge on the internet, if you allow it to happen while you are around. It also provides the opportunity to expand your link building and exposure of your brand on the internet for a fraction of the cost of traditional intrusive advertising campaigns that are less effective.

10. Ranking and Traffic Analysis
Check where you are today to be able to compare it with data in the future. Look for trends and evaluate the success of your goals, which you should have specified before you engaged in any type of marketing campaign. You did set goals that are measurable I hope. Improving ranking is important for SEO, but more important than the ranking is the traffic that comes with it. Does the change in ranking yields in the traffic you expected? Does this traffic actually convert? This leads to the last step.

11. Conversion Analysis
 No matter what you do, everything will come down to one critical factor at the very end. What is your bottom line? Did you make profit or did you lose money. While losing money in the short term for strategic reasons is okay, so Is losing money in the long run deemed to failure and the end of your business altogether. Whatever you do, it has to contribute directly or indirectly to a positive Return of Investment. Web Analytics is part of the process of making this determination among other tools and methods. Expand the things that work and help your bottom line and rid yourself of the things that don’t. Improve of details to increase conversion. This requires testing. Don’t reject anything upfront without testing it first. Things that work for others might not work for you, but the same is true the other way around.

Categories:

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

 

Less Frequent Steps that do not Repeat Very Often

1. Keyword Research
Keyword research is the most important first step that should not be taken too lightly. While you can easily test and change hundreds of keywords in paid search campaigns, so is this not possible for organic search optimization. You usually concentrate on one to five key phrases for the whole site (theme) and one to three phrases for a single page. For large sites with thousands of pages is it hard to optimize every single page to the full extend due to the limits in time and other resources.

2. Competitive Intelligence
Know you competition! What are they doing? Where do they rank, for which terms? Who is linking to them and why? The things you have to do depend on what your competitors are doing. The less competitive your vertical is online the easier is it for you to outperform your competition. This is important to determining cost and resources for your SEO efforts.

3. Web Design and Development
Fixing something that is broke is always harder than building it right from the beginning. If you are in the process of creating a new website, make sure to consider search engine friendly design and architecture before and during the actual development of the website. This will save you a lot of time and money and in most cases put you already ahead of a considerable number of your competitors. Search engine friendly design is not rocket science and search engine friendly design does not have to be ugly. Search engine friendly design is for the most part user friendly design as well, but there are some exceptions where compromises have to be made.

4. Get Your First Inbound Links
Don’t submit your new site to search engines and by no means pay anybody to do it for you. There are plenty of very cheap services and software products out there that offer for less than $100 to submission to thousands of search engines and in some cases even guarantee ranking #1 at them. Especially the second part is causing many businesses to fall for such offers. Don’t do it. If you see an offer like that, hold your wallet tight closed and run. Your site should be found by search engines naturally and they will find your site if a page that is already in their index links to you. Why? Because this is what search engines do, following links to discover content. There are plenty of methods to get your first inbound links. There are some web directories that are recognized by search engines and a listing there will do your site good. Except for the Dmoz directory are all those recognized directories commercial in nature and charge a fee for reviewing your site and the consideration for the inclusion in their directory. For that reason is it important to wait with the submission to any of those directories until your website is live and ready for visitors. Also check with vendors or good customers (B2B) who have a website for the opportunity to have them place a link to your website.

5. Sitemaps
The larger search engines allow webmasters to submit a sitemap to them via a webmaster console. The search engines also provide reports and other useful information, such as technical problems with your websites you might not be aware of via their console. Even if you decide against the submission of a site map to the search engines, is it advisable to create an account and register your website with them, just for the reports and statistics they provide free of charge and which are invaluable for your internet marketing efforts.

Ongoing Efforts on a Frequent Basis

6. Web Analytics
You can’t determine success or failure of any of your internet marketing activities if you do not track and measure their effectiveness. Engaging in any type of marketing campaign online, be it SEO, paid search, display advertising, email marketing, social media or affiliate marketing is like fishing in the dark without any type of web analytics solution in place. It is up to you to decide if you want a hosted web analytics solution or run software on your own servers. The options range from free services to very expensive and heavily customizable package. You have to determine what solution will work for you, but you have to start with one so don’t put it off. Web analytics helps you to determine where to improve your site and your marketing campaigns to channel your resources and money to the things that work and pull it away from the things that don’t work. Web analytics is not a cost center if it is done properly. It will pay for itself many times over and can make the difference between making and breaking it on the internet.

7. Content Building
A website is never done. It has to change and grow over time. This is a natural process to adjust to changes in the market, with maturing in this type of medium and your normal business growth. Providing good quality content that is related to what you do, but not necessarily aimed to sell something directly is the best opportunity to increase traffic and exposure of your business. Most people do not link to pages that only serve the purpose to make a sale. This leads to the next step in the process of successful search engine optimization of your website.

8. Link Building
The internet wouldn’t be a “net” without links. It would only be a collection of independent pages that are not connected to each other. Disconnected pages cannot be found and that defeats the purpose of them, wouldn’t it? Inbound links and internal site linking is important for organic traffic, meaning people seeing and clicking on those links to get to your website, but they are also important for SEO. Inbound links play an important role in virtually every search engine when it comes to ranking pages in their search results. Links are added and sometimes removed constantly. This is a never ending process and while it happens naturally, so is it advisable to be a bit more pro-active from your part to get more and good inbound links. There are plenty of sites out there that should link to you, but don’t know you and your content. Help them to find your content and encourage linking to it.

9. Engagement, Trust and Community Building
Social media and Web 2.0 might be buzz words, but the underlying core elements they are made of are much more elementary and fundamental. Don’t live in a bubble and talk to people without allowing people to respond and to interact with you. People will talk about you, with or without you being around. Take the opportunity to become part of the discussion to build trust and deeper relationships with your customers or potential customers. Listen to what they say and learn about their wants and their needs. Hear what they say about you and your products, especially the criticism and improve on them. You probably spend today money on focus groups and surveys. You can get the same and more free of charge on the internet, if you allow it to happen while you are around. It also provides the opportunity to expand your link building and exposure of your brand on the internet for a fraction of the cost of traditional intrusive advertising campaigns that are less effective.

10. Ranking and Traffic Analysis
Check where you are today to be able to compare it with data in the future. Look for trends and evaluate the success of your goals, which you should have specified before you engaged in any type of marketing campaign. You did set goals that are measurable I hope. Improving ranking is important for SEO, but more important than the ranking is the traffic that comes with it. Does the change in ranking yields in the traffic you expected? Does this traffic actually convert? This leads to the last step.

11. Conversion Analysis
 No matter what you do, everything will come down to one critical factor at the very end. What is your bottom line? Did you make profit or did you lose money. While losing money in the short term for strategic reasons is okay, so Is losing money in the long run deemed to failure and the end of your business altogether. Whatever you do, it has to contribute directly or indirectly to a positive Return of Investment. Web Analytics is part of the process of making this determination among other tools and methods. Expand the things that work and help your bottom line and rid yourself of the things that don’t. Improve of details to increase conversion. This requires testing. Don’t reject anything upfront without testing it first. Things that work for others might not work for you, but the same is true the other way around.

Categories:

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

seo101

Categories:

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

 

Categories:

Leave a Reply

Posted by Al Catoe On October - 20 - 2010 0 Comment

 

Less Frequent Steps that do not Repeat Very Often

1. Keyword Research
Keyword research is the most important first step that should not be taken too lightly. While you can easily test and change hundreds of keywords in paid search campaigns, so is this not possible for organic search optimization. You usually concentrate on one to five key phrases for the whole site (theme) and one to three phrases for a single page. For large sites with thousands of pages is it hard to optimize every single page to the full extend due to the limits in time and other resources.

2. Competitive Intelligence
Know you competition! What are they doing? Where do they rank, for which terms? Who is linking to them and why? The things you have to do depend on what your competitors are doing. The less competitive your vertical is online the easier is it for you to outperform your competition. This is important to determining cost and resources for your SEO efforts.

3. Web Design and Development
Fixing something that is broke is always harder than building it right from the beginning. If you are in the process of creating a new website, make sure to consider search engine friendly design and architecture before and during the actual development of the website. This will save you a lot of time and money and in most cases put you already ahead of a considerable number of your competitors. Search engine friendly design is not rocket science and search engine friendly design does not have to be ugly. Search engine friendly design is for the most part user friendly design as well, but there are some exceptions where compromises have to be made.

4. Get Your First Inbound Links
Don’t submit your new site to search engines and by no means pay anybody to do it for you. There are plenty of very cheap services and software products out there that offer for less than $100 to submission to thousands of search engines and in some cases even guarantee ranking #1 at them. Especially the second part is causing many businesses to fall for such offers. Don’t do it. If you see an offer like that, hold your wallet tight closed and run. Your site should be found by search engines naturally and they will find your site if a page that is already in their index links to you. Why? Because this is what search engines do, following links to discover content. There are plenty of methods to get your first inbound links. There are some web directories that are recognized by search engines and a listing there will do your site good. Except for the Dmoz directory are all those recognized directories commercial in nature and charge a fee for reviewing your site and the consideration for the inclusion in their directory. For that reason is it important to wait with the submission to any of those directories until your website is live and ready for visitors. Also check with vendors or good customers (B2B) who have a website for the opportunity to have them place a link to your website.

5. Sitemaps
The larger search engines allow webmasters to submit a sitemap to them via a webmaster console. The search engines also provide reports and other useful information, such as technical problems with your websites you might not be aware of via their console. Even if you decide against the submission of a site map to the search engines, is it advisable to create an account and register your website with them, just for the reports and statistics they provide free of charge and which are invaluable for your internet marketing efforts.

Ongoing Efforts on a Frequent Basis

6. Web Analytics
You can’t determine success or failure of any of your internet marketing activities if you do not track and measure their effectiveness. Engaging in any type of marketing campaign online, be it SEO, paid search, display advertising, email marketing, social media or affiliate marketing is like fishing in the dark without any type of web analytics solution in place. It is up to you to decide if you want a hosted web analytics solution or run software on your own servers. The options range from free services to very expensive and heavily customizable package. You have to determine what solution will work for you, but you have to start with one so don’t put it off. Web analytics helps you to determine where to improve your site and your marketing campaigns to channel your resources and money to the things that work and pull it away from the things that don’t work. Web analytics is not a cost center if it is done properly. It will pay for itself many times over and can make the difference between making and breaking it on the internet.

7. Content Building
A website is never done. It has to change and grow over time. This is a natural process to adjust to changes in the market, with maturing in this type of medium and your normal business growth. Providing good quality content that is related to what you do, but not necessarily aimed to sell something directly is the best opportunity to increase traffic and exposure of your business. Most people do not link to pages that only serve the purpose to make a sale. This leads to the next step in the process of successful search engine optimization of your website.

8. Link Building
The internet wouldn’t be a “net” without links. It would only be a collection of independent pages that are not connected to each other. Disconnected pages cannot be found and that defeats the purpose of them, wouldn’t it? Inbound links and internal site linking is important for organic traffic, meaning people seeing and clicking on those links to get to your website, but they are also important for SEO. Inbound links play an important role in virtually every search engine when it comes to ranking pages in their search results. Links are added and sometimes removed constantly. This is a never ending process and while it happens naturally, so is it advisable to be a bit more pro-active from your part to get more and good inbound links. There are plenty of sites out there that should link to you, but don’t know you and your content. Help them to find your content and encourage linking to it.

9. Engagement, Trust and Community Building
Social media and Web 2.0 might be buzz words, but the underlying core elements they are made of are much more elementary and fundamental. Don’t live in a bubble and talk to people without allowing people to respond and to interact with you. People will talk about you, with or without you being around. Take the opportunity to become part of the discussion to build trust and deeper relationships with your customers or potential customers. Listen to what they say and learn about their wants and their needs. Hear what they say about you and your products, especially the criticism and improve on them. You probably spend today money on focus groups and surveys. You can get the same and more free of charge on the internet, if you allow it to happen while you are around. It also provides the opportunity to expand your link building and exposure of your brand on the internet for a fraction of the cost of traditional intrusive advertising campaigns that are less effective.

10. Ranking and Traffic Analysis
Check where you are today to be able to compare it with data in the future. Look for trends and evaluate the success of your goals, which you should have specified before you engaged in any type of marketing campaign. You did set goals that are measurable I hope. Improving ranking is important for SEO, but more important than the ranking is the traffic that comes with it. Does the change in ranking yields in the traffic you expected? Does this traffic actually convert? This leads to the last step.

11. Conversion Analysis
 No matter what you do, everything will come down to one critical factor at the very end. What is your bottom line? Did you make profit or did you lose money. While losing money in the short term for strategic reasons is okay, so Is losing money in the long run deemed to failure and the end of your business altogether. Whatever you do, it has to contribute directly or indirectly to a positive Return of Investment. Web Analytics is part of the process of making this determination among other tools and methods. Expand the things that work and help your bottom line and rid yourself of the things that don’t. Improve of details to increase conversion. This requires testing. Don’t reject anything upfront without testing it first. Things that work for others might not work for you, but the same is true the other way around.

Categories:

Leave a Reply

Posted by Al Catoe On October - 8 - 2010 0 Comment





Categories:

Leave a Reply

Posted by Al Catoe On October - 7 - 2010 0 Comment
Categories:

Leave a Reply

Posted by Al Catoe On October - 7 - 2010 Comments Off
Categories:

Comments are closed.

Posted by Al Catoe On October - 7 - 2010 0 Comment
Categories:

Leave a Reply

Posted by Al Catoe On October - 7 - 2010 0 Comment





Categories:

Leave a Reply

Posted by Al Catoe On October - 7 - 2010 0 Comment





Categories:

Leave a Reply

Posted by Al Catoe On October - 7 - 2010 0 Comment

 





Categories:

Leave a Reply

Posted by Al Catoe On October - 7 - 2010 0 Comment

 





Categories:

Leave a Reply

Posted by Al Catoe On October - 7 - 2010 0 Comment

customer_access 

button2 

 




Categories:

Leave a Reply

Posted by Al Catoe On October - 7 - 2010 0 Comment

In planning a DIY NAS, I was trying to calculate how many TB I would get if I used 8 2TB in a RAID 5. A quick search on google.com turned up a pretty neat RAID calculator that allows you to enter the number of drives and the size of each drive then select the RAID type and it calculates everything for you. Check it out for yourself here: http://www.ibeast.com/content/tools/RaidCalc/RaidCalc.asp

Categories:

Leave a Reply

Posted by Al Catoe On October - 7 - 2010 0 Comment

 Net2FTP

If you are getting a bunch of event error 529’s in your server event logs, it is most likely from FTP hackers trying to get in. You can eliminate this by using “net2ftp – a web based FTP client”.  It basically allows you to block port 21 at your firewall in front of your server and uses http for your ftp access through a browser. Notice I said firewall in front of your server. Do not turn off FTP on the server’s software based firewall as this will not work. You also must use the internal IP or leave as localhost.

User features

  • Navigate the FTP server
    Once you have logged in, you can browse from directory to directory and see all the subdirectories and files.
  • Upload files
    There are 3 different ways to upload files: the standard upload form, the upload-and-unzip functionality, and the Java Applet.
  • Download files
    Click on a filename to quickly download one file.
    Select multiple files and click on Download; the selected files will be downloaded in a zip archive.
  • Zip files
    … and save the zip archive on the FTP server, or email it to someone.
  • Unzip files
    Different formats are supported: .zip, .tar, .tgz and .gz.
  • Install software
    Choose from a list of popular applications (PHP required on the target server).
  • Copy, move and delete
    Directories are handled recursively, meaning that their content (subdirectories and files) will also be copied, moved or deleted.
  • Copy or move to a 2nd FTP server
    Handy to import files to your FTP server, or to export files from your FTP server to another FTP server.
  • Rename and chmod
    Chmod handles directories recursively.
  • View code with syntax highlighting
    PHP functions are linked to the documentation on php.net.
  • Plain text editor
    Edit text right from your browser; every time you save the changes the new file is transferred to the FTP server.
  • HTML editors
    Edit HTML a What-You-See-Is-What-You-Get (WYSIWYG) form; there are 2 different editors to choose from (FCKEditor and TinyMCE).
  • Code editor
    Edit HTML and PHP in an editor with syntax highlighting (CodePress).
  • Search for words or phrases
    Filter out files based on the filename, last modification time and filesize.
  • Calculate size
    Calculate the size of directories and files.

Administrator features

  • Safe Mode
    net2ftp works perfectly under safemode.
  • MySQL database
    … is optional. A MySQL database is only needed for logging, and for the Daily Limit (see below).
  • Authorizations
    Allow the users to connect to all FTP servers, or to only a predefined list of FTP servers.
    The input box on the login page will change accordingly.
  • Logging
    Activate or deactivate 3 kinds of logging: pages requested, logins and errors.
  • Daily Limit
    Restrict each user’s daily data transfer volume and script execution time. Once a user reaches the daily consumption limit, he will still be able to browse FTP servers, but the transfer of data to/from the server will be blocked.
  • Large File Limit
    Files bigger than this limit can’t be downloaded/uploaded/copied/etc but can still be renamed/deleted/chmodded.
  • Templates
    Change the layout as you want using the template files.
  • Integration in other PHP applications
    net2ftp can easily be integrated in other PHP applications. Modules for Mambo, Drupal and Xoops are provided in the zip file.


Download it for free: http://www.net2ftp.com/
 
Categories:

Leave a Reply

Posted by Al Catoe On October - 7 - 2010 0 Comment

Net2ftp-logo

Categories:

Leave a Reply

Posted by Al Catoe On October - 7 - 2010 0 Comment

You can use shortcut icons to display your logo or some other small graphic on the Windows Internet Explorer Favorites menu, address bar, and—starting with Internet Explorer 7—page tabs. They have no special Web server requirements and are a great way to add brand recognition to your Web site. The following screen shot shows a shortcut icon for MSN.com on the Favorites menu, the address bar, and a page tab.

 

Until Internet Explorer 7, shortcut icons would appear only when users added a page to their Favorites. Starting with Internet Explorer 7, shortcut icons will always appear when one is available in a supported format.

This article describes how Internet Explorer handles shortcut icons, explains how to add shortcut icons to your Web page, and provides troubleshooting steps.

About Shortcut Icons

Shortcut icons are supported in Microsoft Internet Explorer 5 and later. Internet Explorer downloads a shortcut icon when a user first visits a Web page that has a valid icon. (For more information on what constitutes a valid shortcut icon, see Creating Icons in the Correct Size and Format.) If more than one Web page shares the same shortcut icon (for example, a Web site that uses the same shortcut icon site-wide), the shortcut icon is downloaded only once.

In Internet Explorer 7, when a user adds a site to the Favorites menu, the site’s shortcut icon is saved to the Microsoft Windows NT File System (NTFS) alternate data stream of the shortcut (.url) file that is created. (On hard disks formatted with the file allocation table (FAT) file system, the icon is saved to the Temporary Internet Files folder.)

In Internet Explorer 6, the icon is stored in the Temporary Internet Files folder on the user’s computer, and additional metadata about the icon is stored in the user’s history information.

Creating Icons in the Correct Size and Format

A shortcut icon for Internet Explorer must be square in size, and at least 16 x 16 pixels. Consider creating both a 16 x 16-pixel icon as well as a 32 x 32-pixel icon (and larger, bandwidth permitting), since on high-DPI displays, Internet Explorer may stretch the icon to fit the available space.

To create the icon, use an icon editor, such as Microsoft Paint or the one included in Microsoft Visual Studio, and save the icon in the .ico file format (or save as a bitmap, and then rename the file with a “.ico” extension). Internet Explorer will ignore icons that are not in .ico format, and will instead display the default Internet Explorer shortcut icon.

Associating the Shortcut Icon with Your Web Page

After creating the icon, you must associate it with your Web page. There are two methods for doing this.

The first method is to save the icon with the default file name of favicon.ico to the root directory of your domain—for example, www.microsoft.com/favicon.ico. The first time a user visits your Web page, Internet Explorer automatically searches for this file and places the icon in the address bar, next to all favorites linking to your site, and on page tabs. In Internet Explorer 5 and Internet Explorer 6, the icon will appears only after a user adds the site to the Favorites menu.

The second method for associating a shortcut icon with your Web page is to add a line of HTML code to the page’s head element. The line of code includes a link tag that specifies the location and name of the icon file. You can include this link tag on a per-page basis. First, save the icon with a file name other than favicon.ico, and then add the following code to the head element of your page.

<head>
  <link rel=”SHORTCUT ICON” href=”http://www.mydomain.com/myicon.ico”/>
  <title>My Title</title>
</head>

You can use either method, or both. However, if you use the second method, whichever icon you point to in the link tag on each page will be displayed instead of the default favicon.ico file at the root of your domain.

Associating Multiple Shortcut Icons with Different Web Pages

If you want different pages on your Web site to have different shortcut icons, you must use a link tag as described in Associating the Shortcut Icon with Your Web Page. Within the link tag, point to whichever shortcut icon you want to display for that page.

Changing Your Page’s Shortcut Icon

If you have used only the default favicon.ico file at the root of your domain as your shortcut icon, and you change the icon, your users may not see the updated icon until they have cleared their history and cache as described in Troubleshooting Shortcut Icons. Internet Explorer cannot detect whether favicon.ico has changed, so it will load a new copy only if it does not have one already.

To prevent this, use a link tag as described in Associating the Shortcut Icon with Your Web Page and use a different file name for the new shortcut icon. Internet Explorer compares the file name in the link tag to the known file name stored in the history information. If the file name has changed, Internet Explorer downloads the new icon.

Adding the Web Page to the User’s Favorites Menu

In Internet Explorer 5 and Internet Explorer 6, a shortcut icon does not appear on the address bar unless the user chooses to add the page as a favorite. You can add a button or link to your page that prompts the user to add your page as a favorite. The following code is an example of one way to do this.

<script>
<!–
if ((navigator.appVersion.indexOf(“MSIE”) > 0)
  && (parseInt(navigator.appVersion) >= 4)) {
    var sText = “<u><span style=’color:blue;cursor:hand;’”;
    sText += “onclick=’window.external.AddFavorite(location.href,”;
    sText += “document.title);’>Add this page to your favorites</span></u>”;
    document.write(sText);
}
//–>
</script>

Troubleshooting Shortcut Icons

If you are seeing the incorrect or default shortcut icon for your Web page, try the following:

  • Verify that the shortcut icon is the correct size and format. For more information, see Creating Icons in the Correct Size and Format. Note that shortcut icons in image formats other than .ico—for instance, .bmp, .gif, or .png—cannot be displayed in Internet Explorer.
  • Clear the Internet Explorer cache and history information. If either has become corrupted, incorrect shortcut icons may appear.
    • To clear the cache and history information in Internet Explorer 7, on the Tools menu, click Delete Browsing History. Click Delete files to clear the cache, and click Delete history to clear the history information. Also, since shortcut icons for favorites are stored in the shortcut (.url) file in Internet Explorer 7, try removing the favorite and adding it again.
    • To clear the cache and history information in Internet Explorer 6, on the Tools menu, click Internet Options. Under Temporary Internet files, click Delete files, and under History, click Clear history.
  • Verify that Internet Explorer can store the shortcut icon in the Temporary Internet Files folder. If you have set Internet Explorer to not keep a cache, then it will not be able to store the icon and will display the default Internet Explorer shortcut icon instead.


source: http://msdn.microsoft.com
Categories:

Leave a Reply

Posted by Al Catoe On October - 7 - 2010 0 Comment

You can use shortcut icons to display your logo or some other small graphic on the Windows Internet Explorer Favorites menu, address bar, and—starting with Internet Explorer 7—page tabs. They have no special Web server requirements and are a great way to add brand recognition to your Web site. The following screen shot shows a shortcut icon for MSN.com on the Favorites menu, the address bar, and a page tab.

 

Until Internet Explorer 7, shortcut icons would appear only when users added a page to their Favorites. Starting with Internet Explorer 7, shortcut icons will always appear when one is available in a supported format.

This article describes how Internet Explorer handles shortcut icons, explains how to add shortcut icons to your Web page, and provides troubleshooting steps.

About Shortcut Icons

Shortcut icons are supported in Microsoft Internet Explorer 5 and later. Internet Explorer downloads a shortcut icon when a user first visits a Web page that has a valid icon. (For more information on what constitutes a valid shortcut icon, see Creating Icons in the Correct Size and Format.) If more than one Web page shares the same shortcut icon (for example, a Web site that uses the same shortcut icon site-wide), the shortcut icon is downloaded only once.

In Internet Explorer 7, when a user adds a site to the Favorites menu, the site’s shortcut icon is saved to the Microsoft Windows NT File System (NTFS) alternate data stream of the shortcut (.url) file that is created. (On hard disks formatted with the file allocation table (FAT) file system, the icon is saved to the Temporary Internet Files folder.)

In Internet Explorer 6, the icon is stored in the Temporary Internet Files folder on the user’s computer, and additional metadata about the icon is stored in the user’s history information.

Creating Icons in the Correct Size and Format

A shortcut icon for Internet Explorer must be square in size, and at least 16 x 16 pixels. Consider creating both a 16 x 16-pixel icon as well as a 32 x 32-pixel icon (and larger, bandwidth permitting), since on high-DPI displays, Internet Explorer may stretch the icon to fit the available space.

To create the icon, use an icon editor, such as Microsoft Paint or the one included in Microsoft Visual Studio, and save the icon in the .ico file format (or save as a bitmap, and then rename the file with a “.ico” extension). Internet Explorer will ignore icons that are not in .ico format, and will instead display the default Internet Explorer shortcut icon.

Associating the Shortcut Icon with Your Web Page

After creating the icon, you must associate it with your Web page. There are two methods for doing this.

The first method is to save the icon with the default file name of favicon.ico to the root directory of your domain—for example, www.microsoft.com/favicon.ico. The first time a user visits your Web page, Internet Explorer automatically searches for this file and places the icon in the address bar, next to all favorites linking to your site, and on page tabs. In Internet Explorer 5 and Internet Explorer 6, the icon will appears only after a user adds the site to the Favorites menu.

The second method for associating a shortcut icon with your Web page is to add a line of HTML code to the page’s head element. The line of code includes a link tag that specifies the location and name of the icon file. You can include this link tag on a per-page basis. First, save the icon with a file name other than favicon.ico, and then add the following code to the head element of your page.

<head>
  <link rel=”SHORTCUT ICON” href=”http://www.mydomain.com/myicon.ico”/>
  <title>My Title</title>
</head>

You can use either method, or both. However, if you use the second method, whichever icon you point to in the link tag on each page will be displayed instead of the default favicon.ico file at the root of your domain.

Associating Multiple Shortcut Icons with Different Web Pages

If you want different pages on your Web site to have different shortcut icons, you must use a link tag as described in Associating the Shortcut Icon with Your Web Page. Within the link tag, point to whichever shortcut icon you want to display for that page.

Changing Your Page’s Shortcut Icon

If you have used only the default favicon.ico file at the root of your domain as your shortcut icon, and you change the icon, your users may not see the updated icon until they have cleared their history and cache as described in Troubleshooting Shortcut Icons. Internet Explorer cannot detect whether favicon.ico has changed, so it will load a new copy only if it does not have one already.

To prevent this, use a link tag as described in Associating the Shortcut Icon with Your Web Page and use a different file name for the new shortcut icon. Internet Explorer compares the file name in the link tag to the known file name stored in the history information. If the file name has changed, Internet Explorer downloads the new icon.

Adding the Web Page to the User’s Favorites Menu

In Internet Explorer 5 and Internet Explorer 6, a shortcut icon does not appear on the address bar unless the user chooses to add the page as a favorite. You can add a button or link to your page that prompts the user to add your page as a favorite. The following code is an example of one way to do this.

<script>
<!–
if ((navigator.appVersion.indexOf(“MSIE”) > 0)
  && (parseInt(navigator.appVersion) >= 4)) {
    var sText = “<u><span style=’color:blue;cursor:hand;’”;
    sText += “onclick=’window.external.AddFavorite(location.href,”;
    sText += “document.title);’>Add this page to your favorites</span></u>”;
    document.write(sText);
}
//–>
</script>

Troubleshooting Shortcut Icons

If you are seeing the incorrect or default shortcut icon for your Web page, try the following:

  • Verify that the shortcut icon is the correct size and format. For more information, see Creating Icons in the Correct Size and Format. Note that shortcut icons in image formats other than .ico—for instance, .bmp, .gif, or .png—cannot be displayed in Internet Explorer.
  • Clear the Internet Explorer cache and history information. If either has become corrupted, incorrect shortcut icons may appear.
    • To clear the cache and history information in Internet Explorer 7, on the Tools menu, click Delete Browsing History. Click Delete files to clear the cache, and click Delete history to clear the history information. Also, since shortcut icons for favorites are stored in the shortcut (.url) file in Internet Explorer 7, try removing the favorite and adding it again.
    • To clear the cache and history information in Internet Explorer 6, on the Tools menu, click Internet Options. Under Temporary Internet files, click Delete files, and under History, click Clear history.
  • Verify that Internet Explorer can store the shortcut icon in the Temporary Internet Files folder. If you have set Internet Explorer to not keep a cache, then it will not be able to store the icon and will display the default Internet Explorer shortcut icon instead.

 

source: http://msdn.microsoft.com
Categories:

Leave a Reply

Posted by Al Catoe On September - 27 - 2010 0 Comment

In planning a DIY NAS, I was trying to calculate how many TB I would get if I used 8 2TB in a RAID 5. A quick search on google.com turned up a pretty neat RAID calculator that allows you to enter the number of drives and the size of each drive then select the RAID type and it calculates everything for you. Check it out for yourself here: http://www.ibeast.com/content/tools/RaidCalc/RaidCalc.asp

Categories: Computer Tips

Leave a Reply

Posted by Al Catoe On September - 27 - 2010 0 Comment

raid5

Categories:

Leave a Reply

Posted by Al Catoe On September - 27 - 2010 0 Comment

In planning a DIY NAS, I was trying to calculate how many TB I would get if I used 8 2TB in a RAID 5. A quick search on google.com turned up a pretty neat RAID calculator that allows you to enter the number of drives and the size of each drive then select the RAID type and it calculates everything for you. Check it out for yourself here: http://www.ibeast.com/content/tools/RaidCalc/RaidCalc.asp

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

Check Page Rank of your Web site pages instantly:

This page rank checking tool is powered by Page Rank Checker service

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment
Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

Check Page Rank of your Web site pages instantly:

This page rank checking tool is powered by Page Rank Checker service

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

Check Page Rank of your Web site pages instantly:

This page rank checking tool is powered by Page Rank Checker service

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

Please feel free to use these tools to help you with your website.

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

Please feel free to use these tools to help you with your website.

Categories:

Comments are closed.

Posted by Al Catoe On August - 26 - 2010 0 Comment
Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

Please feel free to use these tools to help you with your website.

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

For FREE quote or consult please call me: 770-841-4343

A Monthly Retainer Agreement is suitable for companies or people who do not wish to maintain their own site. For as little as $125 a month, I will maintain your web site for you.

If you have a Retainer Agreement with me, you can request edits to your site at any time. The requested edits will be completed within an the agreed time frame as stated in your selected retainer level.

The number of requests you can make each month depends on which monthly agreement you have in place. Each agreement includes the number of hours that can be spent on maintaining your site each month. If you go over your monthly hours, you can add more hours at my normal hourly rate.

Unused hours are carried over to the following month – hours have an expiration date of 90 days from issued date.

Three different retainer options are available for your selection: Bronze, Silver and Gold. Please see below for more information.

Schedule of Fees


Bronze

The Bronze option gives you up to 2.5 hours a month for edits. This provides great value at only $125 per month, saving you $25 per hour from my normal hourly fee. With the Bronze agreement, changes are made within 96 hours of the initial request. The Bronze option allows for simple content edits to the site. It does not allow you to make any changes to the structure.

For more information please do not hesitate to contact me.


Silver

The Silver option gives you up to 5 hours a month for edits. This provides great value at only $250 per month. With the Silver agreement, changes are made within 48 hours of the initial request. The Silver option also allows for content edits as well as limited changes to the structure of the site.

For more information please do not hesitate to contact me.


Gold

The Gold option gives you up to 10 hours a month for edits. This provides great value at only $500 per month. With the Gold agreement, changes are made within 24 hours of the initial request. The Gold option allows you to make greater changes to your web site like content edits, changes to the structure, adding forms, themes, etc..

For more information please do not hesitate to contact me.

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

For FREE quote or consult please call me: 770-841-4343

A Monthly Retainer Agreement is suitable for companies or people who do not wish to maintain their own site. For as little as $125 a month, I will maintain your web site for you.

If you have a Retainer Agreement with me, you can request edits to your site at any time. The requested edits will be completed within an the agreed time frame as stated in your selected retainer level.

The number of requests you can make each month depends on which monthly agreement you have in place. Each agreement includes the number of hours that can be spent on maintaining your site each month. If you go over your monthly hours, you can add more hours at my normal hourly rate.

Unused hours are carried over to the following month – hours have an expiration date of 90 days from issued date.

Three different retainer options are available for your selection: Bronze, Silver and Gold. Please see below for more information.

Schedule of Fees


Bronze

The Bronze option gives you up to 2.5 hours a month for edits. This provides great value at only $125 per month, saving you $25 per hour from my normal hourly fee. With the Bronze agreement, changes are made within 96 hours of the initial request. The Bronze option allows for simple content edits to the site. It does not allow you to make any changes to the structure.

For more information please do not hesitate to contact me.


Silver

The Silver option gives you up to 5 hours a month for edits. This provides great value at only $250 per month. With the Silver agreement, changes are made within 48 hours of the initial request. The Silver option also allows for content edits as well as limited changes to the structure of the site.

For more information please do not hesitate to contact me.


Gold

The Gold option gives you up to 10 hours a month for edits. This provides great value at only $500 per month. With the Gold agreement, changes are made within 24 hours of the initial request. The Gold option allows you to make greater changes to your web site like content edits, changes to the structure, adding forms, themes, etc..

For more information please do not hesitate to contact me.

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

For FREE quote or consult please call me: 770-841-4343

A Monthly Retainer Agreement is suitable for companies or people who do not wish to maintain their own site. For as little as $125 a month, I will maintain your web site for you.

If you have a Retainer Agreement with me, you can request edits to your site at any time. The requested edits will be completed within an the agreed time frame as stated in your selected retainer level.

The number of requests you can make each month depends on which monthly agreement you have in place. Each agreement includes the number of hours that can be spent on maintaining your site each month. If you go over your monthly hours, you can add more hours at my normal hourly rate.

Unused hours are carried over to the following month – hours have an expiration date of 90 days from issued date.

Three different retainer options are available for your selection: Bronze, Silver and Gold. Please see below for more information.

Schedule of Fees


Bronze

The Bronze option gives you up to 2.5 hours a month for edits. This provides great value at only $125 per month, saving you $25 per hour from my normal hourly fee. With the Bronze agreement, changes are made within 96 hours of the initial request. The Bronze option allows for simple content edits to the site. It does not allow you to make any changes to the structure.



For more information please do not hesitate to contact me.


Silver

The Silver option gives you up to 5 hours a month for edits. This provides great value at only $250 per month. With the Silver agreement, changes are made within 48 hours of the initial request. The Silver option also allows for content edits as well as limited changes to the structure of the site.

For more information please do not hesitate to contact me.


Gold

The Gold option gives you up to 10 hours a month for edits. This provides great value at only $500 per month. With the Gold agreement, changes are made within 24 hours of the initial request. The Gold option allows you to make greater changes to your web site like content edits, changes to the structure, adding forms, themes, etc..

For more information please do not hesitate to contact me.

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

For FREE quote or consult please call me: 770-841-4343

A Monthly Retainer Agreement is suitable for companies or people who do not wish to maintain their own site. For as little as $125 a month, I will maintain your web site for you.

If you have a Retainer Agreement with me, you can request edits to your site at any time. The requested edits will be completed within an the agreed time frame as stated in your selected retainer level.

The number of requests you can make each month depends on which monthly agreement you have in place. Each agreement includes the number of hours that can be spent on maintaining your site each month. If you go over your monthly hours, you can add more hours at my normal hourly rate.

Unused hours are carried over to the following month – hours have an expiration date of 90 days from issued date.

Three different retainer options are available for your selection: Bronze, Silver and Gold. Please see below for more information.

Schedule of Fees


Bronze

The Bronze option gives you up to 2.5 hours a month for edits. This provides great value at only $125 per month, saving you $25 per hour from my normal hourly fee. With the Bronze agreement, changes are made within 96 hours of the initial request. The Bronze option allows for simple content edits to the site. It does not allow you to make any changes to the structure.



For more information please do not hesitate to contact me.


Silver

The Silver option gives you up to 5 hours a month for edits. This provides great value at only $250 per month. With the Silver agreement, changes are made within 48 hours of the initial request. The Silver option also allows for content edits as well as limited changes to the structure of the site.

For more information please do not hesitate to contact me.


Gold

The Gold option gives you up to 10 hours a month for edits. This provides great value at only $500 per month. With the Gold agreement, changes are made within 24 hours of the initial request. The Gold option allows you to make greater changes to your web site like content edits, changes to the structure, adding forms, themes, etc..

For more information please do not hesitate to contact me.

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

For FREE quote or consult please call me: 770-841-4343

A Monthly Retainer Agreement is suitable for companies or people who do not wish to maintain their own site. For as little as $125 a month, I will maintain your web site for you.

If you have a Retainer Agreement with me, you can request edits to your site at any time. The requested edits will be completed within an the agreed time frame as stated in your selected retainer level.

The number of requests you can make each month depends on which monthly agreement you have in place. Each agreement includes the number of hours that can be spent on maintaining your site each month. If you go over your monthly hours, you can add more hours at my normal hourly rate.

Unused hours are carried over to the following month – hours have an expiration date of 90 days from issued date.

Three different retainer options are available for your selection: Bronze, Silver and Gold. Please see below for more information.

Schedule of Fees


Bronze

The Bronze option gives you up to 2.5 hours a month for edits. This provides great value at only $125 per month, saving you $25 per hour from my normal hourly fee. With the Bronze agreement, changes are made within 96 hours of the initial request. The Bronze option allows for simple content edits to the site. It does not allow you to make any changes to the structure.



For more information please do not hesitate to contact me.


Silver

The Silver option gives you up to 5 hours a month for edits. This provides great value at only $250 per month. With the Silver agreement, changes are made within 48 hours of the initial request. The Silver option also allows for content edits as well as limited changes to the structure of the site.

For more information please do not hesitate to contact me.


Gold

The Gold option gives you up to 10 hours a month for edits. This provides great value at only $500 per month. With the Gold agreement, changes are made within 24 hours of the initial request. The Gold option allows you to make greater changes to your web site like content edits, changes to the structure, adding forms, themes, etc..

For more information please do not hesitate to contact me.

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

For FREE quote or consult please call me: 770-841-4343

A Monthly Retainer Agreement is suitable for companies or people who do not wish to maintain their own site. For as little as $125 a month, I will maintain your web site for you.

If you have a Retainer Agreement with me, you can request edits to your site at any time. The requested edits will be completed within an the agreed time frame as stated in your selected retainer level.

The number of requests you can make each month depends on which monthly agreement you have in place. Each agreement includes the number of hours that can be spent on maintaining your site each month. If you go over your monthly hours, you can add more hours at my normal hourly rate.

Unused hours are carried over to the following month – hours have an expiration date of 90 days from issued date.

Three different retainer options are available for your selection: Bronze, Silver and Gold. Please see below for more information.

Schedule of Fees


Bronze

The Bronze option gives you up to 2.5 hours a month for edits. This provides great value at only $125 per month, saving you $25 per hour from my normal hourly fee. With the Bronze agreement, changes are made within 96 hours of the initial request. The Bronze option allows for simple content edits to the site. It does not allow you to make any changes to the structure.



For more information please do not hesitate to contact me.


Silver

The Silver option gives you up to 5 hours a month for edits. This provides great value at only $250 per month. With the Silver agreement, changes are made within 48 hours of the initial request. The Silver option also allows for content edits as well as limited changes to the structure of the site.

For more information please do not hesitate to contact me.


Gold

The Gold option gives you up to 10 hours a month for edits. This provides great value at only $500 per month. With the Gold agreement, changes are made within 24 hours of the initial request. The Gold option allows you to make greater changes to your web site like content edits, changes to the structure, adding forms, themes, etc..

For more information please do not hesitate to contact me.

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

shop_now

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment

For FREE quote or consult please call me: 770-841-4343

A Monthly Retainer Agreement is suitable for companies or people who do not wish to maintain their own site. For as little as $125 a month, I will maintain your web site for you.

If you have a Retainer Agreement with me, you can request edits to your site at any time. The requested edits will be completed within an the agreed time frame as stated in your selected retainer level.

The number of requests you can make each month depends on which monthly agreement you have in place. Each agreement includes the number of hours that can be spent on maintaining your site each month. If you go over your monthly hours, you can add more hours at my normal hourly rate.

Unused hours are carried over to the following month – hours have an expiration date of 90 days from issued date.

Three different retainer options are available for your selection: Bronze, Silver and Gold. Please see below for more information.

Schedule of Fees


Bronze

The Bronze option gives you up to 2.5 hours a month for edits. This provides great value at only $125 per month, saving you $25 per hour from my normal hourly fee. With the Bronze agreement, changes are made within 96 hours of the initial request. The Bronze option allows for simple content edits to the site. It does not allow you to make any changes to the structure.

For more information please do not hesitate to contact me.


Silver

The Silver option gives you up to 5 hours a month for edits. This provides great value at only $250 per month. With the Silver agreement, changes are made within 48 hours of the initial request. The Silver option also allows for content edits as well as limited changes to the structure of the site.

For more information please do not hesitate to contact me.


Gold

The Gold option gives you up to 10 hours a month for edits. This provides great value at only $500 per month. With the Gold agreement, changes are made within 24 hours of the initial request. The Gold option allows you to make greater changes to your web site like content edits, changes to the structure, adding forms, themes, etc..

For more information please do not hesitate to contact me.

Categories:

Leave a Reply

Posted by Al Catoe On August - 26 - 2010 0 Comment
Categories:

Leave a Reply

Posted by Al Catoe On August - 25 - 2010 0 Comment

 For $250, I will transfer your WordPress website from one hosting provider to another of your choice.

This service includes the transfer and installation of:

  • All themes transferred and same theme reactivated on new host
  • All plugins transferred and active plugins reactivated on new host
  • All images and post content transferred and reactivated on new host
  • All database data backedup and transferred and reactivated on new host
  • All hosted files transferred and reactivated on new host
  • Ensure all security settings are correct on the new host

If you are interested in this service special, I look forward to working with you soon.


Categories: Specials

Comments are closed.

Posted by Al Catoe On August - 25 - 2010 0 Comment

 For $250, I will transfer your WordPress website from one hosting provider to another of your choice.

This service includes the transfer and installation of:

  • All themes transferred and same theme reactivated on new host
  • All plugins transferred and active plugins reactivated on new host
  • All images and post content transferred and reactivated on new host
  • All database data backedup and transferred and reactivated on new host
  • All hosted files transferred and reactivated on new host
  • Ensure all security settings are correct on the new host

If you are interested in this service special, I look forward to working with you soon.


Categories:

Leave a Reply

Posted by Al Catoe On August - 25 - 2010 0 Comment

 For $250, I will transfer your WordPress website from one hosting provider to another of your choice.

This service includes the transfer and installation of:

  • All themes transferred and same theme reactivated on new host
  • All plugins transferred and active plugins reactivated on new host
  • All images and post content transferred and reactivated on new host
  • All database data backedup and transferred and reactivated on new host
  • All hosted files transferred and reactivated on new host
  • Ensure all security settings are correct on the new host

If you are interested in this service special, I look forward to working with you soon.


Categories:

Leave a Reply

Posted by Al Catoe On August - 25 - 2010 0 Comment
Categories:

Leave a Reply

Posted by Al Catoe On August - 25 - 2010 0 Comment

special_offer

Categories:

Leave a Reply

Posted by Al Catoe On August - 25 - 2010 0 Comment
Categories: